NEW YORK--(BUSINESS WIRE)--MINT, the global leader in Advertising Resource Management (ARM) software, has announced the appointment of George Nazi as a member of its Board.
George, a distinguished AI expert and globally recognized technology executive, brings extensive experience across a wide spectrum of technologies: from Networks to Cloud, from Advanced Analytics to AI. His truly global experience working with leading edge, Fortune 500 organizations as well as innovative and emerging Technology players will be pivotal in supporting MINT’s continued growth trajectory.
As AI continues to be at the core of MINT’s offering and remains a top priority for CMOs aiming to drive their businesses forward, George’s expertise will be instrumental in aligning MINT’s strategic vision with AI’s potential to enhance marketing organizations globally. Having led numerous large programs and global organizations with complex businesses including product, solution, and service portfolio serving a diverse and global customer base, George’s background as a transformational leader will support MINT’s rapid growth on a global level.
Currently, George is the Chief Executive Officer at SCAI - The Saudi Company for AI - a wholly owned company by the Saudi Public Investment Fund (PIF) focussing on developing impactful AI products and solutions across a variety of sectors including Smart Cities, Sports & Entertainment, TMT, Healthcare and AdTech. Before joining SCAI, George held positions as the Global Vice President of the Telecom, Media & Entertainment industries at Google Cloud, and as Senior Managing Director of the Communication & Media industries at Accenture. He also served as the Executive Vice President of Alcatel-Lucent and President of Global Customer Delivery (GCD) and held leading positions at Alcatel-Lucent, British Telecom (BT) group, and Level 3 among others.
“I am thrilled to join MINT’s Board at such a pivotal time in the marketing landscape,” said George. “With AI being a critical driver for innovation and efficiency, I look forward to leveraging my experience to help MINT align its strategic vision with the evolving needs of global organizations worldwide.”
Lorenzo Larini, CEO of MINT group, added: “We are excited to welcome George Nazi to our Board at a time when both MINT’s offerings and Advertising Resource Management are resonating strongly with marketing leaders seeking to streamline their operations and to move from the current state of large volumes and complexity to scale and agility. George’s appointment is perfectly timed to help us take the next step in our company’s evolution. His remarkable track record and profound expertise in AI and Technology are highly respected, and we are confident that his strategic insights will drive MINT to new levels of success.”
About MINT
MINT is the world-leading SaaS company in the Advertising Resource Management (ARM) sector, headquartered in New York with an international presence in London, Paris, Munich, Milan, Rome and Sao Paulo.
Leading enterprise brands from all main industries rely on MINT to complete their software ecosystem and empower their transformation into truly data-driven companies.
Thanks to automation and predictive AI, MINT’s SaaS solution enables global brands to generate their own advertising equity and consolidate their resources, processes, workflows and data into a unified platform for optimal governance, visibility, efficiency and effectiveness on all advertising operations.
Empower Human Thinking. For more information, visit www.mint.ai.
