DALLAS--(BUSINESS WIRE)--Encore Restaurants, LLC today announced the launch of Encore 7 BREW, LLC, a wholly owned subsidiary of Encore Enterprises, Inc., which owns the exclusive rights to build and operate franchise locations of 7 Brew drive-thru beverage stands throughout the Salt Lake City, Utah and Phoenix, Ariz. markets. In Utah, the new 7 Brew modular construction stands will create more than 3,000 jobs, of which approximately 60% will be full-time positions. In Arizona, the new 7 Brew franchise locations will create more than 4,700 jobs, of which approximately 60% will be full-time positions. To date, two Encore 7 BREW stands have been installed in Utah at 2298 N. University Parkway in Provo and 877 E. 4500 South in Millcreek.
“Encore 7 BREW is a highly skilled, experienced franchisee with a proven track record of building and operating storefronts that outperform the competition; we’ve strategically selected them to helm 7 Brew’s expansion into Utah and Arizona,” said John Davidson, CEO of 7 Brew. “7 Brew is on a strong growth trajectory, and we have every confidence entrusting Encore 7 BREW’s seasoned leadership to advance our mission of redefining the drive-thru beverage experience through personalized, human-centric customer service, premium products and exceptional efficiency.”
Recognized as QSR Magazine’s “Breakout Brand of 2023,” no restaurant chain in America is growing faster than 7 Brew1, which started in Rogers, Ark. in 2017. Today, the brand has more than 295 locations operating across 31 states serving over 20,000 different combinations of custom drinks, while ‘cultivating kindness and joy with every drink.’ In February 2024, Blackstone announced2 a growth equity investment in 7 Brew to help enable the next-generation drive-thru beverage business to accelerate its already-rapid expansion across the U.S., in collaboration with its premier franchise partners.
“Demand for drive-thru coffee and energy drinks has surged an astounding 5380% in five years, and 7 Brew is a dominant force of momentum in the category,” said Dale Doerhoff, president of Encore Restaurants. “Encore 7 BREW is uniquely positioned to drive the brand’s Utah and Arizona expansion, applying our experience as the largest, most successful Five Guys franchisee in the country from 2014-2022. Our stores consistently ranked at the top for guest satisfaction, food safety, employee retention and financial performance, ultimately attracting the parent company to buy back all 110 locations.”
Coffee is the second-largest sector in the U.S. restaurant industry, with an annual spend of over $31 billion. The U.S. coffee market is projected to grow at a CAGR of 5.1% leading up to the next decade. By 2025, 89% and 21% of U.S. coffee sales and coffee consumption, respectively, are expected to take place outside of the home, with consumers preferring drive-thru establishments. The Specialty Coffee Association reports that curbside and pick-up orders have grown by a staggering 5380% since 2019, with drive-through and app sales increasing by 30% since the pandemic alone3.
About Encore Restaurants, LLC
Established in 2014, Encore Restaurants, LLC, a wholly owned subsidiary of Encore Enterprises, Inc., develops, owns and manages specific territories of various full dining, fast casual and quick-serve concepts across the United States. Between 2014 and 2022, Encore Restaurants acquired, developed and operated 110 locations of the “Five Guys” franchise in Texas, Oklahoma, Colorado, Massachusetts and California, becoming the largest Five Guys franchisee in the country. The portfolio was sold to the franchisor in 2022. For more information, visit https://encore.bz/.
About 7 Brew
7 Brew is a rapidly growing coffee brand that is revolutionizing how customers experience drive-thru coffee service and think about their morning energy boost. 7 Brew serves espresso-based coffee, chillers, teas, infused energy, sodas and more, all with an extra boost of kindness from their team. The dream of 7 Brew came alive with the first “stand” in Rogers, Arkansas and its seven original coffees. Now, more than 295 7 Brew stands operate across the country. For more information, visit www.7brew.com and follow 7 Brew on Instagram (@7brewcoffee), TikTok (@7brewcoffee), Facebook (facebook.com/7brewcoffee) and Twitter (@7BrewCoffee).
1 Klein, D. (2024, May 21). No restaurant chain in America is growing faster than 7 BREW. QSR Magazine. https://www.qsrmagazine.com/story/no-restaurant-chain-in-america-is-growing-faster-than-7-brew/; Datassential. (2024). 2024 Top 500 Restaurant Chain Report. Retrieved from https://datassential.com/resource/2024-top-500-restaurant-chain-report/
2 https://www.blackstone.com/news/press/blackstone-announces-growth-investment-in-7-brew/
