BENTONVILLE, Ark.--(BUSINESS WIRE)--In a first-of-its-kind partnership, Walmart+ and Burger King have joined forces to introduce an exclusive dining benefit for Walmart+ members, enhancing the value and convenience of the membership program. Starting today, Walmart+ members will enjoy 25% off any Burger King digital order every day. Starting in September, members can receive a free flame-grilled Whopper every three months with any purchase.
This unique benefit is designed to save members time and money, catering to their fast-paced lifestyles where grocery shopping, meal planning and cooking may not always be feasible. Given that most Americans eat from quick service restaurants several times a week***, this benefit serves as a practical, cost-effective solution to accommodate dining preferences and busy schedules while enjoying the iconic taste of Burger King.
Walmart+ benefits are determined based on member insights and are carefully curated to provide a unique and valuable experience for members. Offered at no extra cost to the Walmart+ membership, the Burger King benefit is the latest move by Walmart+ to give its members even more value. Burger King joins partners like Expedia and Paramount+ to help Walmart+ extend offerings outside of Walmart’s primary remit.
“The inclusion of a Burger King benefit in our Walmart+ membership portfolio is exciting,” said Venessa Yates, senior vice president and general manager of Walmart+. “We consistently strive to offer benefits that focus on our members, aligning with our commitment to deliver undeniable value and convenience. We're confident our members will welcome the additional savings, and we're thrilled to collaborate with a trusted brand like Burger King to offer this benefit.”
How it works
Walmart+ members can easily redeem this benefit via the BK App or bk.com. To activate this benefit, Walmart+ members will need to link their membership with their existing Burger King Royal Perks account or create an account for free. Once linked, Walmart+ members can visit the offers tab on the BK app or on bk.com, select a participating Burger King location, add the desired offer to the cart and place their order.
“Burger King has long been known for offering Guests high quality products for a great value – an approach that’s shared by our friends at Walmart, making this partnership a natural fit,” said Pat O’Toole, Chief Marketing Officer, Burger King North America. “We’re thrilled to join the Walmart+ program as its first ever dining partner and look forward to providing members of Walmart+ even more savings on their flame-grilled favorites at Burger King.”
Walmart+ is Walmart’s membership program, offering members a wide range of benefits that save them time and money. At just $98/year or $12.95/month, the membership combines digital and in-store benefits like free delivery from store, free shipping with no minimum order, gas and travel discounts, video streaming with Paramount+, early access, returns from home and so much more. For more information, visit Walmart.com/plus.
ABOUT WALMART
Walmart Inc. (NYSE: WMT) is a people-led, tech-powered omnichannel retailer helping people save money and live better – anytime and anywhere – in stores, online, and through their mobile devices. Each week, approximately 255 million customers and members visit more than 10,500 stores and numerous eCommerce websites in 19 countries. With fiscal year 2024 revenue of $648 billion, Walmart employs approximately 2.1 million associates worldwide. Walmart continues to be a leader in sustainability, corporate philanthropy and employment opportunity. Additional information about Walmart can be found by visiting corporate.walmart.com, on Facebook at facebook.com/walmart, on X (formerly known as Twitter) at twitter.com/walmart, and on LinkedIn at linkedin.com/company/walmart.
ABOUT BURGER KING®
Founded in 1954, the Burger King® brand is a global quick service hamburger chain known for food quality and value and as the only place guests can get the iconic flame-grilled Whopper® sandwich. The Burger King system operates more than 19,000 locations in more than 120 countries and U.S. territories. Almost 100 percent of Burger King restaurants are owned and operated by independent franchisees, many of them family-owned operations that have been in business for decades. To learn more about the Burger King brand, please visit the official brand website at www.bk.com or the newsroom at news.bk.com, and follow us on Facebook, Twitter, Instagram and TikTok.
*Participating US restaurants, 25% off digital orders only in the BK® App or BK.com for BK Royal Perks and Walmart+ members only. 1x calendar day per account. See Terms at www.bk.com/terms.
** Participating US restaurants, free Whopper with a digital purchase in the BK® App or BK.com for BK Royal Perks and Walmart+ members only. Available 1x per quarter per account. See Terms at www.bk.com/terms.
***Fast Food Industry Statistics 2024 and Facts (enterpriseappstoday.com)
