BOSTON--(BUSINESS WIRE)--Teikametrics, the leading AI-powered Marketplace Optimization Platform with over $1B+ in annual ad sales optimized, is excited to announce that the CEO of Solo Brands (NYSE: DTC), John Merris, has joined its board of directors.
Solo Brands is a longtime Teikametrics client, and Merris will represent the voice of the seller on Teikametrics’ board. Since joining as CEO, Merris has grown Solo Brands from $16M in revenue in 2018 to $517M in 2022. He has successfully navigated the company through 3 key transactions, including two to private equity, first in 2019 to Bertram Capital and then again in 2020 to Summit Partners. In 2021, John led the successful IPO of the company under the ticker symbol “DTC.”
“Solo Brands has been on fire under John’s leadership,” said Alasdair McLean-Foreman, CEO of Teikametrics. “He’s an operator who has scaled the business, he has a fantastic eye for marketing, and, most importantly, he shares our vision that AI is transforming how brands are scaling and optimizing their marketplace advertising. We’re very excited to have him on our board, and we know that his point of view will greatly benefit the many sellers that trust Teikametrics to optimize their advertising.”
“Teikametrics is the platform of choice for over 3,000 brands. Solo Brands is one of those, and we have been since before we were a public company,” said John Merris, CEO of Solo Brands. “As we’ve scaled, Teikametrics has been right there with us, scaling our marketplace optimization. It’s been a pioneer in deploying AI in the eCommerce space, and I’m excited to get a birds eye view of the many innovations it has planned over the next several months.”
About Teikametrics
Teikametrics’ AI-powered Marketplace Optimization Platform helps sellers and brand owners maximize their potential on the world’s most valuable marketplaces. Founded in 2015, Teikametrics uses proprietary AI technology to maximize profitability in a simple SaaS interface. Teikametrics optimizes more than $10 billion in GMV across thousands of sellers around the world, with brands including Munchkin, Clarks, Nutribullet, Conair, Nutrafol, and Solo Stove trusting Teikametrics to unlock the full potential of their selling and advertising on Amazon, Walmart, and other marketplaces.
For more information, please visit: http://www.teikametrics.com
