LAGUNA HILLS, Calif.--(BUSINESS WIRE)--Product managers are expected to be experts at product user-testing. However, there is no formal training or standardized user-testing configuration method, making it difficult for product managers to confidently launch user tests that collect consistent data and incorporate best practices to engineer the proper feedback into the product.
To solve this issue, Centercode, the leading provider of enterprise pre-market user testing solutions and industry standards, has launched a Project Kick-off Dashboard that provides a standardized, repeatable user-testing configuration method. The Dashboard is another tool from Centercode that enables product managers to launch programs that produce actionable results. In turn, helping product managers excel in their careers and solidify themselves as exceptional employees.
The Dashboard walks product managers through a structured 10-step method that includes inviting internal teams to help develop the test, test planning, enabling Centercode’s automation tool Ted, inviting, and onboarding testers, engaging, and managing feedback, analyzing data and tester input, and developing and sharing test reports.
The repeatable step-by-step process provides uniform data and feedback, helping product managers consistently make accurate conclusions, incorporate the correct changes, and increase the speed at which products are released. Following each of the 10-steps ensures that product managers are implementing proven user-testing best practices to increase test efficiency and results. Additionally, tests can be run in a consistent manner, allowing product managers to develop an enterprise-wide benchmark to analyze the impact of product iterations or compare product feedback.
“At Centercode, we strive to provide product managers with tools to set them up for testing and professional success. The introduction of the Project Kick-off Dashboard does just that. By standardizing the user-testing model, product managers can confidently collect and apply the most accurate, actionable testing insights, every time,” stated Luke Freiler, CEO at Centercode. “In doing so, product managers are able to demonstrate their user-testing expertise which helps establish them as rockstar team members who positively impact product and company success.”
Product managers can invite internal team members across different departments to collaboratively develop user-testing projects. This allows a variety of stakeholders to provide ideas, advice and insights to improve each test. Additionally, centralizing the user-testing configuration process increases company-wide adoption rate, enabling more product stakeholders to configure, launch and run user-testing projects. These features help product managers exemplify their commitment to collaboration, user-testing accessibility and company growth.
The Project Kick-off Dashboard is included as a feature with Centercode’s Delta platform and is currently available to customers.
About Centercode
Centercode helps modern technology brands deliver user-friendly, consumer-tested products using the world’s easiest automated, machine learning-driven delta testing technology. Delta testing re-imagines traditional beta, field testing and UAT as an automated and continuous process. Delta testing uses modern technology to automate user engagement and processes that are critical to capturing early product feedback from customers. Through the combination of Centercode’s SaaS user-testing platform and Delta testing methodology, Centercode allows brands to improve tester feedback, boost product quality and decrease time-to-market.