Experienced Medical Market Research Sales Leader Greg Borden Joins MedSurvey as VP, Business Development

SOUTHAMPTON, Pa.--(BUSINESS WIRE)--Greg Borden, a sales leader in medical market research for nearly a decade, has been named Vice President of Business Development at MedSurvey, a Philadelphia-area firm that provides healthcare organizations with the market research data they need to succeed.

“We’re so pleased to welcome Greg to our expanding business development team,” said Paul Golota, MedSurvey’s co-founder and CEO in announcing the hire. “His passion for finding the right fit for new clients as well as his extensive experience in the field will contribute greatly to our goal of expanding services to healthcare clients all across the U.S.”

“The best part of my job is meeting a new client,” said Borden, who joined the firm this summer. “My favorite part of the day is when potential clients get excited about the possibilities of market research or even their sigh of relief when I explain the solutions we can offer.”

Prior to MedSurvey, Borden was vice president of sales for M3 Global Research. He joined that company after graduating from Penn State University with a degree in business economics in 2012. Previous M3 roles included account manager, director of client services, and project manager.

“Early on in my career, I learned that there’s a lot of good to be done to advance patient care through research, so my job lets me play a part in that,” he noted. “MedSurvey’s dedicated and knowledgeable staff, unwavering focus on customer service, decades of experience in the field, high-quality panels, and our flexibility let us develop a program that truly meets the client’s needs. That makes my day.”

MedSurvey, based outside Philadelphia, PA, is a leading medical market research company with more than 40 years’ experience. The firm helps healthcare organizations gather quality data by recruiting and conducting surveys with knowledgeable healthcare professionals and patients. MedSurvey focuses on building strong, long-term relationships with clients as well as with professional panelists/respondents and invests heavily in developing innovative technological solutions for medical market research.