VANCOUVER, British Columbia--(BUSINESS WIRE)--As the holiday season draws near and friends and families gather, Purdys Chocolatier is sending a sweet reminder to Canadians: No matter how full you feel after a hearty holiday dinner, there’s always room for Purdys. The Canadian chocolatier is unveiling a heartwarming, yet humorous new commercial, capturing the universal truth of sweet indulgence during the festive season.
A Message as Sweet as Chocolate - Watch the commercial here
In the brand spot, three households celebrate the holidays as many do: decked out in cozy sweaters, festive paper crowns, and surrounded by the people nearest and dearest to them. The commercial transports viewers to nostalgic settings filled with turkey, mashed potatoes, hot pot, and the overwhelming feeling of being pleasantly stuffed and ready for a well-earned nap. The scenes reveal how different people truly believe they’re completely full - until a box of Hedgehogs from Purdys Chocolatier appears on the table.
“It’s a feeling we can all relate to,” explains Julia Cho, Director of Marketing at Purdys Chocolatier. “The moment you see Purdys chocolate, something magical happens and there’s always room for something sweet, even after the most epic holiday meal!”
The commercial ends with mom at the head of the table taking her first bite of a Purdys Hedgehog, reminding viewers of the hilarious yet relatable realization that no one is ever truly too full for dessert. In fact, in a survey recently conducted by Leger, over two-thirds of Canadians agree that they always manage to find room for “something sweet” at the end of a holiday dinner.
“At Purdys Chocolatier, we believe the holidays are about savouring the simple moments that bring us together — and there’s nothing like enjoying a box of Purdys chocolates with your loved ones,” shares Cho.
What to Bring to the Table
This year’s irresistible holiday collection is filled with new chocolates, as well as fan favourites packaged in festive wrapping. Those looking to bring something new to their holiday gatherings can pick up: White Himalayan Pink Salt Caramels, Snowballs, Orange Slices, the Vegan Dark Chocolate Collection, and the Nutty & Chewy Collection. Those looking to bring a classic, yet festive treat can pick up: Hedgehogs, the Festive Wreath Gift Box, Peppermint Bark, and more. To view the entire Purdys Chocolatier Christmas collection, visit https://www.purdys.com/holiday-gift-guide.
The spot will appear on YouTube, Meta, TikTok and a TV campaign across Canada from November 28 until December 23.
Head to www.purdys.com to shop online or visit a Purdys Chocolatier shop near you.
About Purdys Chocolatier
Purdys Chocolatier has been Canada's Chocolatier since 1907. As a proud, family-owned company, they make a wide range of chocolate gifts from premium ingredients and sustainable cocoa. Community and people are at the heart of Purdys Chocolatier, and together with their Purple Partnerships initiative and Seasonal Fundraising Program, they find opportunities to support, advocate and craft more kindness.
For more information about Purdys Chocolatier, visit https://www.purdys.com.
