BRISBANE, Australia--(BUSINESS WIRE)--Shortcuts, a leader in salon technology for 30 years, proudly announces the soft launch of Shortcuts Aire, a product meticulously crafted for solo hairdressers, stylists and small salons. Shortcuts Aire is set to transform the solo hair and beauty industry by streamlining administrative tasks and enriching client interactions, allowing stylists to focus more on their craft.
John Benders, Group CEO of Shortcuts, states: "With Shortcuts Aire, we're launching a significant breakthrough for solo hairdressers and stylists across Australia. Aire is crafted to simplify the lives of solo operators, allowing them to focus more on their craft and less on admin tasks. This launch marks a strategic step in our ongoing commitment to innovation and to enhancing the professional lives of hairdressers and stylists.
Building on Shortcuts' leadership in salon technology, it underscores our dedication to elevating customer experiences with meaningful solutions. The hard work and passion of our team have been crucial in developing Shortcuts Aire, ensuring it not only meets but exceeds the demands of today’s independent stylists."
From local startup to global influence:
Starting as a Brisbane startup, Shortcuts has grown into an international success, now serving the salon industry in multiple countries. The company uniquely blends seasoned expertise with innovative new talent, continually advancing technology that enhances user experience and customer care.
Innovation driven by data:
The development of Shortcuts Aire is supported by extensive data collected over three decades, spotlighting the post-COVID shift towards solo operations. Insights from a 2021 Australian Hairdressing Council survey reveal significant trends: 42% of staff left traditional roles to freelance or rent a chair, with 80% unlikely to return to salon employment. This underscores the demand for a product like Shortcuts Aire, which provides robust tools tailored for solo entrepreneurs.
Sara Teixeira, a solo stylist and beta user of Shortcuts Aire, shares her experience:
“As a solo operator who's always on the go, Shortcuts Aire has been a game-changer for me. It allows me to manage all my bookings directly from my phone, making it super easy for clients to book their appointments. I can quickly check my schedule anytime, anywhere, without being tied up in calls all day. Shortcuts Aire really understands what we solo stylists need - it's like having a pocket-sized assistant!”
Jo Burgess, Co-founder and VP of Evolution, reflects on the journey:
"From our early days in Brisbane to becoming an international player, our journey has always been driven by a desire to innovate ahead of the curve. Shortcuts Aire epitomises our commitment to the hair and beauty industry, designed to anticipate and shape future market trends."
Justin O’Sullivan, CTO of Shortcuts, adds:
“Shortcuts Aire represents an amazing collaboration across the Shortcuts team, bringing together deep domain knowledge and decades of experience. I believe the outcome will resonate powerfully with the industry, empowering stylists and transforming their businesses.”
Soft launch announcement:
Shortcuts has officially soft-launched Shortcuts Aire to the public today, extending an invitation for all solo operators and small salons to explore its capabilities with a free 30-day trial of the Pro tier plan. Following the trial period, customers have the flexibility to continue with the free version of Shortcuts Aire, which supports standard business operations, or upgrade to the Grow and Pro plans, which include additional SMS capabilities and enhanced product functionality. Click here to start a free trial now
About Shortcuts
Shortcuts provides cutting-edge technological solutions to the hair, beauty, barber and spa industries. Established over 30 years ago, Shortcuts has revolutionised salon management with pioneering software that assists salon owners in streamlining operations, enhancing client interactions, and expanding their business footprint. As an industry leader, Shortcuts continues to deliver cutting-edge functionalities tailored to the dynamic needs of stylists and salon owners globally.
