Tavant Powers Digital Transformation of goodmortgage.com

Enables omni-channel and immersive customer experience for goodmortgage.com

SANTA CLARA, Calif.--()--Tavant, a specialized products and platforms provider to consumer lending companies, today announced that it has enabled digital mortgage experience for goodmortgage.com, a leading mortgage lender focused on providing easy-to-access online mortgage services and a dba of First Guaranty Mortgage Corporation, by transforming its website.

Tavant partnered with the goodmortgage.com team to redesign and develop the new website with a superior user-experience and powerful features. goodmortgage.com now offers an easy flow of information to the borrowers. It allows borrowers to find quick quotes with real-time rates; highly efficient calculators with intuitive graphs; quick and easy options to apply for loans; and educational video content.

“We leveraged our deep mortgage understanding and our expertise in creating responsive and adaptive user design to help goodmortgage.com transform,” said Hassan Rashid, Chief Revenue Officer, Tavant. “Our unique approach to User Experience is based on user-centric research and design, focusing primarily on the borrower’s needs and capabilities throughout the design process. This enabled us to transform goodmortagage.com into a modern website that delivers an engaging, efficient, and satisfying experience to the users,” he added.

“Today, a retail mortgage website has to be much more than a place to simply capture leads and accept loan applications,” said Andrew Peters, CEO of First Guaranty Mortgage Corporation, parent company for goodmortgage.com. “Tavant did an outstanding job helping us to elevate the goodmortgage.com site to become a resource for consumers as well as a turbulence-free experience for loan applicants.”

About First Guaranty Mortgage Corporation® dba goodmortgage.com

For more than 17 years, goodmortgage.com has been committed to providing mortgage services that humanize the loan process with a personal touch to make sure its customers always have what they need, every step of the way. In May 2016, First Guaranty Mortgage Corporation acquired goodmortgage.com with plans to expand the digital geographic footprint while remaining committed to customer service.

About Tavant Technologies

Headquartered in Santa Clara, California, Tavant Technologies is a digital products and platforms company that provides impactful results to its customers across North America, Europe, and Asia-Pacific. Founded in 2000, the company employs over 2500 people and is a recognized top employer. Tavant is creating an intelligent lending enterprise by reimagining customer experiences, driving operational efficiencies and improving collaboration.

Find Tavant Technologies on LinkedIn and on Twitter.

Contacts

Tavant Technologies
Vibhor Mishra, 408-519-5400
press@tavant.com
or
True Impact Communications
Brian Rieger, 330-348-1678
brian@trueimpactcommunications.com

Release Summary

Tavant powers digital for goodmortgage.com; partners to develop the new website with a superior user-experience and powerful features.

Contacts

Tavant Technologies
Vibhor Mishra, 408-519-5400
press@tavant.com
or
True Impact Communications
Brian Rieger, 330-348-1678
brian@trueimpactcommunications.com