HARTFORD, Conn.--(BUSINESS WIRE)--The Phoenix Companies, Inc. (Phoenix) introduced its new corporate brand today, aligning Phoenix’s logo to its new parent company, Nassau Reinsurance Group Holdings, L.P. (Nassau Re). The change coincides with a refreshed look for Nassau Re and the introduction of a consistent brand across its enterprise.
Phoenix adopted Nassau Re’s lighthouse as its logo, which represents strength, stability, reliability and guidance. It is a well-suited symbol for a company with a 165-year history of protecting its customers’ financial futures.
“We are excited to begin unifying the brands of the Nassau Re companies as we continue to build a franchise across the insurance value chain,” said Phillip J. Gass, Chief Executive Officer of Phoenix and Nassau Re. “Phoenix is our largest segment and serves as the platform for our U.S. life and annuity business.”
Phoenix’s new brand can be seen today on the company’s website and will continue to be rolled out across all print and electronic materials through the remainder of 2016. Signage at One American Row (the “Boat Building”) in Hartford will be updated in November 2016 with the Nassau Re name, as the landmark structure now serves as headquarters for both Phoenix and Nassau Re.
Nassau Re completed the acquisition of Phoenix in June 2016.
About Phoenix
Founded in 1851, The Phoenix Companies, Inc.
offers annuities and life insurance designed to meet income and
protection needs of families and individuals planning for or living in
retirement. Our products are available primarily through independent
agents and financial professionals. Phoenix is a wholly owned subsidiary
of Nassau Re and is headquartered in Hartford, Connecticut. We have two
insurance company operating subsidiaries: Phoenix Life Insurance
Company, with a statutory home office in East Greenbush, New York, and
PHL Variable Insurance Company, with a statutory home office in
Hartford, Connecticut. For more information, visit phoenixwm.com.
About Nassau Re
Nassau Re currently has assets exceeding $17
billion, and focuses on building a franchise across the insurance value
chain. Nassau Re’s extensive experience as owner-operators of numerous
insurance and financial services businesses provides a competitive
advantage in building a unique platform over the long term. Subsidiaries
currently include The Phoenix Companies, Inc., Saybrus Partners, Inc.,
Nassau Asset Management, LLC, Nassau Re (Cayman) Ltd. and Constitution
Life Insurance Company. Nassau Re was founded in 2015 with an initial
capital commitment of $750 million provided by Golden Gate Capital. For
more information, visit nsre.com.
