Digital Domain and DreamWorks Animation Strike Deal to Bring Iconic Characters to Life in Virtual Reality

PLAYA VISTA, Calif.--()--Digital Domain Holdings Limited, parent company of the award winning Visual Effects house Digital Domain, today announced it has aligned with DreamWorks Animation to produce virtual reality content and experiences for the global family entertainment company’s most iconic and legendary characters, beginning with the worlds of Shrek and Kung Fu Panda.

In the rapidly exploding world of virtual reality, Digital Domain has become an industry leader with its ability to create, shoot and produce world class Visual Effects, 360 degree capture and live streaming as well as full live action production in the virtual reality space.

“For over two decades, DreamWorks Animation has been entertaining audiences with some of the most original stories and beloved characters in entertainment,” said Rich Flier, Managing Director, Digital Domain Holdings Limited. “We are honored to be a part of bringing that great legacy to virtual reality audiences worldwide.”

This relationship marks another major step forward as Digital Domain continues its drive to become the industry leader in producing and distributing VR content. With its cutting edge VR tools, artists are continually able to push the boundaries of VR and redefine what is possible. As part of its global strategy for the U.S., China and beyond, Digital Domain recently purchased Immersive Media Ventures, the world leader in 360 degree video capture and streaming, and the partner in the IM360 joint venture, as well as the legendary Hong Kong production facility, PO. This move gives Digital Domain the very best in production, technology and artistry in this exciting new entertainment experience.

About Digital Domain Holdings Limited

Digital Domain Holdings Limited (“DDHL” and together with its subsidiaries, the “Group”) is listed on the Main Board of The Stock Exchange of Hong Kong Limited (stock code: 547). DDHL is a diversified investment holding company with its operating and investment businesses spanning Hong Kong, the United States, Canada, Mainland China and other countries, encompassing such businesses as media entertainment, visual effects production, co-production of movies, property investment, trading, etc.

On 4 July 2013, the Group acquired Digital Domain 3.0 Group comprising Digital Domain 3.0, Inc., Digital Domain Productions 3.0 (BC), Ltd. and Mothership Media, Inc. Digital Domain 3.0 Group has a history of about 20 years and has manifested itself as the leading digital production company. As one of the biggest VFX service providers in the US media industry, it is mainly engaged in the production of VFX, animations and movies.

Contacts

Digital Domain
Karl Williams
Director of Public Relations
310-314-2907
kwilliams@d2.com

Release Summary

Digital Domain Holdings Limited today announced its partnership with DreamWorks Animation to produce virtual reality content and experiences.

Contacts

Digital Domain
Karl Williams
Director of Public Relations
310-314-2907
kwilliams@d2.com