IRVINE, Calif.--(BUSINESS WIRE)--Martian Watches™, a California-based developer of award-winning analog smartwatches that sport classic watch designs, today announced the upcoming exclusive worldwide launch of its new Martian Active Collection of voice command smartwatches at Bloomingdale’s stores nationwide, starting with their 59th and Lexington flagship store on September 12, 2015. Bloomingdale’s will launch three men’s designs in the new Martian Active Collection, each featuring smart functionality to simplify users’ lives and keep them “in the moment” with friends, family and colleagues by subtly informing them of things they need to know.
Martian tastefully embeds some of the industry’s most advanced smart features into always-on analog designs with classic styling, sweep-second hands and separate two-year batteries. But that’s where tradition ends, as Martian’s directional speaker and noise-canceling microphone allow wearers to access their smartphone’s voice command functions and receive spoken responses – a feature not found on most smartwatches. Users can place calls, send voice-to-text SMS and email messages, listen and respond to messages, set calendar notifications, request music selections, search the web, set reminders and all the other voice commands their phone allows. Meanwhile, incoming notifications take on a new sense of meaning with industry-first custom vibration patterns for eyes-free awareness, and “quick recall” of the last alert through a simple tap of the watch glass.
“We are thrilled to partner with Bloomingdale’s to offer the first look at our newest line of smartwatches,” said Stan Kinsey, President of Martian Watches. “Bloomingdale’s fashion leadership makes them a perfect partner given our focus on building stylish watch designs that are ‘made smart’. We are quite proud of the highly useful functions found in a wearable that is also a great timepiece.”
“Martian Watches are a must-have men’s accessory when it comes to smartwatches,” said David Fisher, Bloomingdale’s Executive Vice President and General Merchandise Manager of Men’s. “This brand appeals to our customers who want the savvy styling of an analog watch with the convenience and usability that a smartwatch can bring to a busy lifestyle. Martian has been able to capture this need with its new line of smartwatches and we are thrilled to be their retail launch partner.”
The new Active Collection features Martian’s award-winning technology, including Dual Mode functionality, simultaneously offering voice command functions via Classic Bluetooth while utilizing Bluetooth LE to provide hands-free and eyes-free notifications to the wrist from 1000s of popular apps and programs. Other features include a Phone Leash feature so you don’t leave your phone behind, a Remote Camera Shutter Mode to enable more selfie action, Music Control (on iOS), Find Phone, Notification History, 2nd Time Zone, Silent Alarms and more. Martian Watches are water-resistant and compatible with both iOS and Android operating systems.
The Martian Active Collection includes three unique lines:
Martian Aviator:
The Martian Aviator arouses nostalgia with its retro, timeless design. This watch evokes the freedom of open skies and the glamorous days of early aviation. Although equipped with smartwatch capabilities and high-tech performance, the Aviator maintains the simple, distinctive style of a vintage or retro pilot’s watch.
Martian Envoy:
The Martian Envoy is for those who enjoy the great outdoors yet want a watch that can do double-duty both at work and at play. This watch is styled for active men who want a rugged, smart timepiece that keeps up with them in their everyday use. Envoy’s strong-featured and dynamic appearance is seamlessly integrated with voice command and smartwatch capabilities.
Martian Alpha:
The Martian Alpha boasts bold features with military design. This watch presents a military-inspired appearance through an uncluttered 24-hour clock display with modern smartwatch features. Alpha is designed to look good, stand tough and serve up advanced, high-tech performance.
Price and Availability
Martian’s new Active Collection will be available exclusively at Bloomingdale’s in-store on Wednesday, September 12, 2015, with starting retail prices at $249.00. The collection will also be available on bloomingdales.com later in the month.
About Martian Watches
Martian Watches is a California-based wireless technologies developer that is reshaping how we communicate with friends, family and the world. Best known for its award-winning classic-designed Martian Voice Command and Martian Notifier smartwatch lines, the Martian team has an extensive history in patented Bluetooth development and OEM solutions. For more information on Martian Watches, please visit www.martianwatches.com.
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