NEW YORK & LOS ANGELES--(BUSINESS WIRE)--Public relations professionals everywhere are invited to join a first-of-its-kind bicoastal Google+ “Hangout” during which a panel of entertainment journalists will discuss the “do’s and don’ts” of pitching and securing editorial coverage in top-tier national media outlets.
The free online event is presented jointly by the New York and Los Angeles chapters of the Public Relations Society of America (PRSA) and will take place November 13 at 3 p.m. EST / noon PST.
The discussion will be moderated by renowned public relations expert, author, educator and television commentator Howard Bragman, who will be joined by a four-member panel of entertainment journalists based in the nation’s two largest media centers:
Los Angeles:
- Andrew Wallenstein, Co-Editor-in-Chief, Variety
- Bonnie Tiegel, Senior Producer, “Entertainment Tonight”
New York:
- Steve Baker, Senior Producer, ABC News
- Ilyssa Panitz, Entertainment Writer, Closer Weekly
The live Hangout can be viewed on Google+ at http://bit.ly/PRSAHangout or on YouTube at http://bit.ly/PRSAHangoutYT. Advance registration is available online, along with a form to submit questions for the panel. Questions may also be submitted during the live event using the comments section on Google+ or YouTube (both require login to post comments) or via Twitter using hashtag #PRSAhangout. Following the live event, the video will be archived on Google+, YouTube and the PRSA-LA and PRSA-NY websites.
“We’re beyond excited to team up with our colleagues at the New York chapter for an event that can provide value to so many PR professionals,” said PRSA-LA President and ExcelPR Group Principal Erik Deutsch. “Platforms like Hangouts On-Air are making the world a very small place, and we hope this is the first of many such high-tech partnerships among PRSA chapters.”
Mr. Deutsch noted that PRSA-LA began producing a series of Hangouts On-Air events (dubbed “Happy Hour Hangouts”) in February as a way to augment traditional offline events and provide members with more access to top-tier journalists. “The big difference this time is that we’re expanding the focus and the audience nationally, and building new bonds with our colleagues in the Big Apple,” he added.
“In the last two months, the New York Chapter has embraced advanced technology tools in a big way to support the professional development needs of our members and the broader PR community,” said Henry Feintuch, president, PRSA-NY and president of Feintuch Communications. “In September, we celebrated National Ethics Month by producing a live webcast placing the PR industry on trial. And just a couple of weeks ago, as part of the first Communications Week celebration, we produced a Google Hangout on 'How to Use Google Hangouts' in communications programs.”
“This joint event is an outgrowth of an ongoing collaboration between our two chapters and administration teams. We hope it serves as a model of collaboration for other PRSA chapters and sections throughout the nation,” said Mr. Feintuch.
PRSA is the largest public relations organization in the world, with more than 21,000 members and 112 local chapters nationwide. Members range from recent college graduates to leaders of the world’s largest multinational firms, and represent nearly every practice area and professional and academic setting within the public relations field. More information is available at prsa.org.
About PRSA-LA
The Los Angeles Chapter of the Public Relations Society of America (PRSA-LA) was incorporated in 1948 as one of PRSA’s five founding chapters. It is currently the fifth largest chapter in the country, with nearly 600 agency, in-house and independent PR professionals across the Greater L.A. region. PRSA-LA provides members with a wide range of benefits including chapter events, continuing education and professional development programs, networking and advocacy. More information is available at prsala.org. Also connect with PRSA-LA on Twitter, Facebook and LinkedIn.
About PRSA-NY
The Public Relations Society of America, New York City chapter (PRSA-NY) is one of the founding chapters of the Public Relations Society of America, the world’s largest professional organization for public relations practitioners. Founded in 1948, PRSA-NY is the third largest PRSA local chapter in the U.S. The chapter serves the interests of public relations professionals working in business and industry, counseling firms, government, associations, hospitals, schools, professional services firms and nonprofit organizations. Chapter board and committee members are volunteer public relations professionals who work in the New York metropolitan area. For more information, please visit prsany.org; and follow us on Facebook, Twitter and LinkedIn.