SIERRA MADRE, Calif.--(BUSINESS WIRE)--Berkshire Hathaway HomeServices, part of the HSF Affiliates LLC real estate brokerage network family, today announced that Prudential California Realty has joined the network and is operating as Berkshire Hathaway HomeServices California Properties.
The brokerage has served greater Sierra Madre and surrounding cities for more than 25 years, and is known for its high-caliber agents and quality service. It joins a growing roster of affiliates that have transitioned to Berkshire Hathaway HomeServices since September. The network now accounts for more than 29,000 agents and 800 offices operating in 39 states.
“We view this transition as an opportunity to bring even more value to our customers,” said Reni Rose, the brokerage’s co-owner and president. “Berkshire Hathaway HomeServices’ namesake is Berkshire Hathaway Inc., the world’s most respected corporation according to Barron’s. Attaching that name to ours will provide us with an even greater distinction in our competitive marketplace, which will benefit our homebuyers and sellers.”
Rose said the decision to join Berkshire Hathaway HomeServices was an easy one since the brand reflects Berkshire Hathaway’s values of trust, integrity, stability and longevity. “Berkshire Hathaway HomeServices is a terrific fit for our company because we live these values every day,” she explained.
The brand will also strengthen recruiting efforts, added John Barker, co-owner and vice president. “Agents looking for a brand that is fresh, intelligent and respected should look no farther than Berkshire Hathaway HomeServices.”
With the transition, California Properties’ agents gain access to Berkshire Hathaway HomeServices’ robust technology suite – the Global Network Platform – plus business consultation, professional education, marketing support and the Luxury Collection program that adds marketing clout to high-end listings. “Berkshire Hathaway HomeServices’ tools and support are second to none,” Barker said. “Resources now available to us will help extend the efficiency and reach of our agents and that means even better service for our home-buying and selling clients.”
Stephen Phillips, Berkshire Hathaway HomeServices president, welcomed Rose, Barker and their team to the brand. “We are happy to add California Properties to our growing network,” he said. “The company is respected for its customer service and operational efficiency, and we look forward to its continued growth as a member of Berkshire Hathaway HomeServices.”
About Berkshire Hathaway HomeServices California Properties
California Properties is a full-service brokerage serving greater Sierra Madre for more than 25 years. Its experienced sales professionals come from diverse backgrounds and are the go-to experts in the marketplace. Visit www.bhhscalpro.com.
About Berkshire Hathaway HomeServices
Berkshire Hathaway HomeServices, based in Irvine, CA, is a real estate brokerage network built for a new era in residential real estate. The network, among the few organizations entrusted to use the world-renowned Berkshire Hathaway name, brings to the real estate market a definitive mark of trust, integrity, stability and longevity. Berkshire Hathaway HomeServices in early 2014 was named “Real Estate Agency Brand of the Year” by consumers in the 26th annual Harris Poll EquiTrend® study of the largest real estate networks. Visit www.berkshirehathawayhs.com.
Irvine, CA-based HSF Affiliates LLC operates Berkshire Hathaway HomeServices. The company is a joint venture of which HomeServices of America, Inc., the nation’s second-largest, full-service residential brokerage firm, is a majority owner. HomeServices of America is an affiliate of world-renowned Berkshire Hathaway Inc.
Berkshire Hathaway HomeServices received the highest numerical Equity Score among real estate brands included in the 2014 Harris Poll EquiTrend® Study. Visit www.berkshirehathawayhs.com for details.
Prudential, the Prudential logo and the Rock symbol are service marks of Prudential Financial, Inc. and its related entities, and are used under license with no other affiliation with Prudential.
