FRAMINGHAM, Mass.--(BUSINESS WIRE)--Libratone, the groundbreaking wireless speaker company, is pushing the boundaries of home audio once again with the introduction of Loop, which delivers breathtaking stereo sound and the convenience of wireless audio streaming.
Minimal and versatile, Loop is born of the same design philosophy that defines the rest of the company’s lineup: uncompromising beauty and unparalleled sound quality. Loop can be either easily mounted to a wall or placed on a table or shelf thanks to its unique “kickstand” supports. Slim and elegant, the circular Loop replaces traditional, clunky “black box” speakers, making it incredibly easy to incorporate into modern décor.
Technology-in-the-round
As with the rest of the Libratone product family, Loop works wirelessly with iPad, iPhone and Android or Mac/PC, enabling awesome sound through AirPlay or DNLA; the speaker also can be used without a Wi-Fi network router through Libratone’s patented PlayDirect™ technology. Loop also can stream wirelessly from Internet radio stations and services such as Pandora and Spotify, as well as integrating with TVs and other home entertainment systems. Sound sources, volume and other controls can be easily managed through the Libratone app.
“Having listened to our customers, we know that versatility is essential in home audio: consumers want to be able to access the sounds they want, where they want them, and in a way that fits their life and style,” says Gregg Stein, CEO of Libratone North America. “Our commitment is to always deliver beautiful products with audiophile-grade sounds and gorgeous design, and we are thrilled to introduce Loop as the latest in our lineup of stunning speakers.”
Versatility defined
Libratone Loop is the most versatile speaker on the market, offering multiple placement and mounting options depending on the customer’s taste and preferences. Standing on a shelf, the floor or a table, Loop is both a powerful sound source and an objet d’art. Mounted on the wall with a few quick turns of the screwdriver, Loop is out of the way but not easily ignored, an additional wall décor element that complements the room.
Additionally, the Libratone Loop is dressed in Italian wool covers that are quick and easy to change. Standard colors include Pepper Black, Slate Grey and Raspberry Red. Extra covers are sold separately in a variety of vivid colors to suit all tastes and interiors.
Circle of (your) life
The sleek, circular shape of Libratone’s latest brings soft elegance into any room, complementing the predominant sharp edges of shelves, picture frames, TV screens and other furniture in many people’s homes.
“The play on geometric shapes is what characterizes Libratone’s design. Having a rectangular Lounge, a triangular Live and a cylindrical Zipp, the natural next step was a circular speaker like the Libratone Loop,” noted Libratone Creative Director Kristian Kroyer. “It’s lightweight, but delivers a superior audio performance precisely because of its round shape. It represents simplicity, elegant minimalism, craftsmanship and the fusion of form and function.”
Sonic sweet spot
The Libratone Loop provides all the convenience and freedom of wireless music without compromising on sound quality. The built-in Digital Signal Processing and Digital Amplification along with ribbon-based tweeters provide a crystal-clear FullRoom™ stereo sound experience. The round shape of the speaker specifically supports FullRoom™ technology by bouncing sound off the walls and dispersing them in every direction in the room.
Where to buy
The Libratone Loop is now available for pre-order through the new US web store at https://shop.libratone.com/en-us/.
The Libratone Loop, dressed in Pepper Black, Salty Grey or Raspberry Red, will be available at select flagship Apple Stores and Apple Online as well as selected retailers mid October for $499.95.
Extra covers in colors including Pineapple Yellow, Passion Pink, Plum Purple, Petrol Blue and Icy Blue are sold separately in retail and online this fall for $59.95.
About Libratone
Libratone is a global wireless speaker company that marries beautiful design with exceptional sound in its lineup of easy-to-use, beautifully crafted products. With a mission to free consumers from the traditionally clunky black boxes and compromised audio quality that dominates the speaker market today, Libratone offers a range of products including in-home sound bars, smaller units for multi-room use, and a fully portable battery-powered version, all draped in Italian wool covers, vibrant colors and shapes that integrate with modern home décor. Headquartered globally in Copenhagen, Denmark, and with U.S. headquarters outside Boston, Libratone has been dedicated to delivering freedom and purity of sound through its speakers since 2009. To find out more, visit us on the web, like us on Facebook or follow us on Twitter.
Press materials can be found at: www.libratone.com/press
Blog: blog.libratone.com
Trademark acknowledgements
iTunes, AirPlay, iPod, iPhone and iPad are registered trademarks of Apple Inc.
Libratone and FullRoom and PlayDirect are registered trademarks of Libratone A/S.
