WOODLAND HILLS, Calif.--(BUSINESS WIRE)--Driver License Direct by Improv™, a subsidiary of a leading online defensive driving company, Interactive Education Concepts, Inc., announced today the latest addition to its line of driver safety related products, California Driver Education Courses. The launch of Improv’s Online California Drivers Ed course marks the first of many state teen driver education courses to be offered in the near future.
As with all of the driver safety courses offered under the Improv brand, the new California driver education course follows the company’s signature “Edutainment” approach, which combines education with entertainment. The overall notion of the Edutainment approach to education is that students tend to retain the information more effectively and thus learn more when the course material is fun and entertaining. Driver License Direct by Improv’s unique California driver ed online course is not only humorous and educational, it is also comprehensive and versatile, allowing the California teen driver to complete the course at their own pace when time allows around their school schedule.
According to National Highway Traffic Safety Administration, 1,987 young (between 15-20 years of age) drivers died in motor vehicle crashes last year, which represents 10% of all fatal crashes. In addition, 180,000 young drivers were injured in motor vehicle crashes last year alone. Given these powerful statistics, Driver License Direct by Improv believes that educating teen drivers is crucial. Gary Alexander, President/CEO of Interactive Education Concepts says, “Hopefully our humor-based courses can help in making some positive impact. Some of our courses already have shown a statistical improvement in reducing crashes and moving violations.”
To learn more about Driver License Direct by Improv’s new California driver education program and entire comprehensive product line of driver safety educational courses offered by Traffic Schools by Improv—visit, www.MyImprov.com or call 800.660.8908.
About Interactive Education Concepts, Inc.
Established in 1994, Interactive Education Concepts operates courses under the trade names of Improv Traffic School™, Defensive Driving by Improv™, and Driver License Direct by Improv™. The company holds numerous accreditations from various state agencies, including Arizona Supreme Court, California DMV, Delaware Department of Insurance, Florida Department of Highway Safety and Motor Vehicles, Idaho Transportation Department, Nevada DMV, New York DMV, New Jersey Motor Vehicle Commission, Texas Education Agency, and many others.
The company’s core defensive driving course, Aware Driver has undergone extensive studies in overall effectiveness of traffic safety and the courses have continuously proven to be highly effective in the reduction of future traffic tickets and traffic collisions.
