Toshiba Introduces New Class of Tecra Laptops for Small Businesses

Small and Medium Sized Businesses Can Save Money by Purchasing Direct from Toshiba for All Their Computing Needs

IRVINE, Calif.--(BUSINESS WIRE)--Toshiba’s Digital Products Division (DPD), a division of Toshiba America Information Systems, Inc., today announced a new line of Tecra® business-class laptops tailored specifically for the needs of small and medium businesses. The new Tecra R940 and Tecra R950 laptops come equipped with essential business features and business-class performance in a portable and durable design, at affordable prices. Available exclusively through Toshiba Direct, business owners can now order up to 100 units, offering the same level of savings afforded to large companies.

“Toshiba has a long history of designing products for highly targeted audiences. With this new line of Tecra laptops, Toshiba has tailored its products to meet the needs of the growing small and medium sized businesses segment,” said Carl Pinto, vice president of marketing, Toshiba America Information Systems, Inc., Digital Products Division. “Small- and medium-sized business owners have asked for laptops built with specific functionality and a direct method to purchase and we’ve responded.”

The Advantages of Purchasing Direct from Toshiba

Purchasing through Toshiba opens up a direct channel of communication between business and manufacturer, allowing companies to build a beneficial and advantageous relationship with Toshiba. Toshiba works hand in hand with their customers to ensure that all laptops are built to order, so businesses can rest assured that each unit will be tailor-made to fit even the most unique business need. Toshiba Direct also offers NET 30 and leasing options and offers volume discounts. Finally, all product ordered directly from Toshiba comes with dedicated account management and a one year warranty.

Built for Small Businesses

The new Tecra R940 and Tecra R950 laptops are designed with everything a small or medium business needs. For increased durability and strength without adding excess weight, the new Tecra laptops are built using a unique fiberglass reinforced casing with a Honeycomb Rib structure, making them the ultimate road warrior laptops. In addition, the laptops include a spill resistant keyboard, hard drive impact sensor and a shock absorbing design to ensure the laptops can take the stresses of the fast-paced business world. All models can be configured with 3rd generation Intel® Core™ processors¹, dedicated AMD graphics² and generous storage, including a 512GB SSD³ and up to 16GB memory⁴. Weighing less than 5.3 pounds⁵, measuring just one inch thin and available with 14.0- and 15.6-inch diagonal LED-backlit widescreen HD displays⁶ respectively, the Tecra R940 and Tecra R950 are not only durable, but also incredibly portable. Businesses who purchase before August 30, 2012 will receive free upgrades to Windows® 7 Professional and an additional 4GB of memory.

Pricing and Availability

The Tecra Series of laptops for small and medium businesses are now available for purchase starting at $599.99 MSRP⁷.

The Tecra R940 laptops are now available for purchase directly through ToshibaDirect.com here.

The Tecra R950 laptops are now available for purchase directly through ToshibaDirect.com here.

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About Toshiba America Information Systems, Inc. (TAIS)

Headquartered in Irvine, Calif., TAIS is comprised of three business units: Digital Products Division, Imaging Systems Division, and Telecommunication Systems Division. Together, these divisions provide digital products, services and solutions, including industry-leading portable computers; televisions, TV/DVD Combination products, Blu-ray Disc™ and DVD products, and portable devices; imaging products for the security, medical and manufacturing markets; storage products for computers; and IP business telephone systems with unified communications, collaboration and mobility applications. TAIS provides sales, marketing and services for its wide range of products in the United States and Latin America. TAIS is an independent operating company owned by Toshiba America, Inc., a subsidiary of Toshiba Corporation. For more information on TAIS visit us.toshiba.com.

About Toshiba Corporation

Toshiba is a world-leading diversified manufacturer, solutions provider and marketer of advanced electronic and electrical products and systems. Toshiba Group brings innovation and imagination to a wide range of businesses: digital products, including LCD TVs, notebook PCs, retail solutions and MFPs; electronic devices, including semiconductors, storage products and materials; industrial and social infrastructure systems, including power generation systems, smart community solutions, medical systems and escalators & elevators; and home appliances. Toshiba was founded in 1875, and today operates a global network of more than 490 companies, with 203,000 employees worldwide and annual sales surpassing 6.3 trillion yen (US$77 billion). Visit Toshiba’s web site at www.toshiba.co.jp/index.htm.

© 2012 Toshiba America Information Systems, Inc. All product, service and company names are trademarks, registered trademarks or service marks of their respective owners. Information including without limitation product prices, specifications, availability, content of services, and contact information is subject to change without notice. All rights reserved.

¹ CPU performance may vary. See Processor Legal Footnote at www.info.toshiba.com
² GPU performance may vary. See Graphics Legal Footnote at www.info.toshiba.com
³ Drive capacity may vary. One Gigabyte (GB) means 10⁹ = 1,000,000,000 bytes using powers of 10. See Solid State Drive Capacity Legal Footnote at www.info.toshiba.com
⁴ Memory size may vary. See Memory Legal Footnote at www.info.toshiba.com
⁵ Weight may vary. See Weight Legal Footnote at www.info.toshiba.com
⁶ Any small bright dots that may appear on your display are an intrinsic characteristic of the thin film transistors manufacturing technology. See Display Legal Footnote at www.info.toshiba.com
⁷ Reseller prices may vary. MSRP means “Manufacturer’s Suggested Retail Price.”