DUBLIN--(BUSINESS WIRE)--Research and Markets (http://www.researchandmarkets.com/research/7400f6b6/market_opportuniti) has announced the addition of the "Market Opportunities and Business Strategies in Private Label Branding in Brazil" report to their offering.
The report provides top-level market analysis, information and insights into the Brazilian private label products market, including:
- Current, historic and forecast share of the Brazilian private label market
- Comprehensive, country-specific analysis of market attractiveness covering key macroeconomic trends plus benchmarking with other key global and Latin American private label markets
- Detailed analysis of the key drivers for private label in Brazil
- Detailed analysis of the challenges affecting the private label market in Brazil
- Detailed analysis of retailer strategies by product categories and by retail format
- Case studies of the top private label retailers in Brazil
Examples of Key Highlights
- Some of Brazil's key private label product categories include paper napkins, paper towels, alcoholic drinks, carpet cleaner and disinfectant.
- There is an increasing trend of collaborative product development in the Brazilian market. As a part of this trend, companies are involving consumers in product development activity.
- Having made inroads into the Brazilian retail market, retailers have adopted a new strategy with regards to the positioning of their private labels. Operators are now introducing more sophisticated products under their private label brands to directly compete in the premium market alongside national brands.
Reasons To Buy
- Make strategic business decisions using top-level historic and forecast market data related to the Brazilian private label market
- Understand the key consumer, business and economic trends within the Brazilian private label market
- Gain insights into the strategies adopted by retailers in different product categories and also across different retail formats
- Gain insights into the challenges facing the Brazilian private label market
- Gain insights into the trends in the Brazilian private label market
For more information visit http://www.researchandmarkets.com/research/7400f6b6/market_opportuniti