Mr. Burns Gives YOU Orders!
Marge Simpson is Your Humble Guide!

TomTom and Twentieth Century Fox Consumer Products Make Navigation Even More Entertaining As New Character Voices Land on the TomTom Navigation App for iPhone, iPad and personal navigation devices

Springfield's Mr. Burns and Marge Simpson are the next to tell you where to go on TomTom GPS navigation systems. (Photo: Business Wire)

CONCORD, Mass.--()--Springfield's Mr. Burns and Marge Simpson are the next to tell you where to go when TomTom releases these all-new character voices for their range of GPS navigation systems today. Each of the character voices have been developed in partnership with Twentieth Century Fox Consumer Products, The Gracie Films Worldwide Brand Division and Locutio Voice Technologies. Mr. Burns and Marge Simpson join the voice of Homer Simpson, which has become the most downloaded character voice of all time, for TomTom GPS apps and personal navigation devices.

Springfield Nuclear Power Plant owner Mr. Burns is as bold and direct as one would expect: “Take the third right. Do it, driving monkey!” and “Take the exit on the right. Trust me – I’m an evil billionaire.” While Marge instructs drivers, “Exit right ahead. Hmm, it smells a little funky in here …was Homer in this car?”

Marge Simpson, Mr. Burns and Homer Simpson are exclusively available for the TomTom App for iPhone, iPad and personal navigation devices. The voices can be downloaded onto a TomTom personal navigation device from mytomtom.com or from TomTom HOME. Users of the TomTom iPhone and iPad apps can obtain the voices via in-app purchase.

“We want to keep the offerings on the TomTom app fresh and exciting by introducing new voices at different times,” said Jeffrey Godsick, President of Fox Consumer Products. “We know that fans of the show are going to appreciate these new additions as it gives them yet another platform to enjoy one of the greatest shows of all time.”

Notes for editors

You can buy each voice for just:

  • $5.99 as an in-App purchase on iPhone or iPad
  • $12.95 as a download (to a TomTom personal navigation device) from mytomtom.com & TomTom HOME

About The Simpsons:

The longest-running scripted show in television history, THE SIMPSONS exploded into a cultural phenomenon in 1990 and has remained one of the most groundbreaking and innovative entertainment franchises, recognizable throughout the world. Matt Groening created the iconic family: Homer, Marge, Bart, Lisa and Maggie. Currently in its record-annihilating 23nd season, THE SIMPSONS will celebrate their historic 500th episode in February 2012. The series has won 27 Emmy Awards, been the subject of a hit feature film, created “Krustyland” and a revolutionary virtual coaster – The Simpsons Ride – at Universal Studios, received a Star on The Hollywood Walk of Fame, been honored with five U.S. postal stamps personally designed by Matt Groening, and named the “Best Show of the 20th Century” by Time Magazine.

THE SIMPSONS is a Gracie Films Production in association with 20th Century Fox Television. James L. Brooks, Matt Groening, and Al Jean are the Executive Producers. The Gracie Films Worldwide Brand Division develops and produces the licensed content for the series. Film Roman is the animation house.

About Twentieth Century Fox Consumer Products

A recognized industry leader, Twentieth Century Fox Consumer Products licenses and markets properties worldwide on behalf of Twentieth Century Fox Film Corporation, Twentieth Television and Fox Broadcasting Company, as well as third party lines. The division is aligned with Twentieth Century Fox Television, one of the top suppliers of primetime entertainment programming to the broadcast networks.

About TomTom

Founded in 1991, TomTom (AEX:TOM2) is the world’s leading supplier of in-car location and navigation products and services focused on providing all drivers with the world’s best navigation experience. Headquartered in Amsterdam, TomTom has over 3,500 employees and sells its products in over 40 countries.

Our products include portable navigation devices, in-dash infotainment systems, fleet management solutions, maps and real-time services, including the award winning TomTom HD Traffic.

For the world’s most up-to-date route planner, including live traffic information go to www.tomtom.com/livetraffic.

For further information, please visit www.tomtom.com.

Photos/Multimedia Gallery Available: http://www.businesswire.com/cgi-bin/mmg.cgi?eid=50149124&lang=en

Contacts

TomTom
Lea Armstrong, 978-405-1840
lea.armstrong@tomtom.com

Contacts

TomTom
Lea Armstrong, 978-405-1840
lea.armstrong@tomtom.com