LONDON--(BUSINESS WIRE)--Social Media World Forum Europe 2011 after party sponsor Euro RSCG London has released a handful of details surrounding the much anticipated “Official SMWF Social Soiree”.
Taking place on the evening of 29 March, day one of SMWF, the Official Social Soiree is set to include a never-before-seen Neon Dessert Chamber, a creation of food technology jelly-wizards Bompass & Parr. Yes, you read right, a Neon Dessert Chamber.
Kicking off in the Amika Champagne Bar on Kensington High Street from 8pm, this is going to be the Social Media networking knees-up of the year; including a complimentary bar, DJ, dance floor, vodka ice-luge and a top-notch crowd of movers, shakers and deal-makers from around the social media world.
Bompass & Parr, the internationally artistically acclaimed culinary magicians behind a number of high-profile artistic food installations, have been brought in to make the evening an experience that’ll be impossible to forget.
Party guests will be able to sample their highly original party jelly flavours, reported to include the mercurial ‘Blood Orange and Cognac with ambergris posset’, and the sassy yet effervescent ‘Absinthe and Lime with 24 carat gold’, all served with a silky neon flourish as part of an audio-visual installation that guarantees to quite literally blow your mind.
It’s something that will have to be seen, and tasted, to be believed. The party doors open at 8pm. Entry is open to all SMWF workshop delegates, speakers, sponsors, exhibitors and the press. See the event website for further details.
Notes to editors
Social Media World Forum Europe 2011: 29-39 March 2011, London, Olympia
www.socialmedia-forum.com/europe/
Follow us on Twitter: @SocialMediaWF
Location marketing forms just part of a varied programme around social media-based, marketing, B2B, mobile, gaming, virtual currencies and much more. Europe’s biggest social media event will be attended by marketers, brands, businesses, telecoms professionals and social media experts.
The event is part of a series of five international events spanning Africa, Asia, the Middle East and America. For more information see: www.socialmedia-forum.com/
The Social Media World Forum Series 2011:
SMWF Africa, Cape Town - 1st & 2nd June 2011
SMWF Asia,
Singapore – 1st & 2nd Sept 2011
SMWF Middle East, Dubai - 14th
& 15th Sept 2011
SMWF North America, New York – 1st & 2nd Nov
2011
To get involved with any of the SMWF events, visit: www.socialmedia-forum.com