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Hummingbirds Expands Nationally with New York City Launch as Everyday Creator Demand Accelerates

DES MOINES, Iowa--(BUSINESS WIRE)--Hummingbirds, a female-founded creator marketing platform that connects CPG brands with everyday creators to drive product discovery, today announced its launch in New York City. The company’s expansion into the Northeast cements its footprint as a national platform, making it available to thousands of everyday creators in the region. The milestone comes as the $32.5 billion creator economy continues to shift toward nano and micro creators, now the fastest-gro...
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Awin, One of the World’s Largest Affiliate Marketing Networks, Accelerates Multilingual Content Translation 57% with Acclaro and Lokalise

BOSTON--(BUSINESS WIRE)--Acclaro and Lokalise today announced they are accelerating global expansion for Awin Global, one of the world’s largest affiliate marketing networks. Awin is now able to adapt content for multilingual audiences 57% faster — speeding time-to-localization from four weeks to under 12 days. The all-in-one platform for smarter partner marketing, Awin has a robust on-the-ground presence in 17 countries across 4 continents. Its powerful technology combined with its award-winni...
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Alix Earle, Hilary Duff, Nicole Williams English and Tiffany Haddish Revealed as Sports Illustrated Swimsuit’s 2026 Cover Models

NEW YORK--(BUSINESS WIRE)--Sports Illustrated Swimsuit announces its 2026 issue, celebrating over 30 of the most dynamic women in culture, sport and entertainment....
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Blackhawk Network (BHN) Brings Digital Gift Cards to TikTok Shop, Opening New Path for Brands to Reach Shoppers

PLEASANTON, Calif.--(BUSINESS WIRE)--BHN introduces a new in-app digital gift card experience within TikTok Shop....
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Mother Ventures Closes $10 Million Debut Fund to Back Companies Serving the $2.4 Trillion Mom Market

NEW YORK--(BUSINESS WIRE)--Mother Ventures today announced the close of Fund I, a $10 million early-stage venture capital fund investing in companies where the mother is the primary consumer — a market representing 85% of U.S. household spending and more than $2.4 trillion in annual purchasing power. "Moms are the beating heart of the U.S. economy," said Allison Stern, Founder and General Partner of Mother Ventures. "They make the lion's share of household purchases and evangelize the products...
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Deodorant for Stress Sweat: Secret Deodorant Partners with Intern Queen and Creator Corporate Natalie to Help Early-Career Professionals Stay Fresh and Dry

CINCINNATI--(BUSINESS WIRE)--Secret, the #1 Clinical Antiperspirant Brand* has teamed up with Intern Queen, the leading Gen-Z and campus marketing platform, and Corporate Natalie, content creator and entrepreneur, to provide young women with the tools – and the confidence – to navigate the often sweat-inducing, "unwritten rules" of the corporate world. The transition from college into corporate life can be stressful. When faced with the pressure of a first performance review or an "always-on" h...
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Adobe’s New Productivity Agent Redefines How People Understand, Create and Share Information

SAN JOSE, Calif.--(BUSINESS WIRE)--Adobe (Nasdaq:ADBE) – the global technology leader that unleashes creativity, productivity and customer experiences through innovative tools and platforms – unveiled Adobe's productivity agent, which brings decades of Acrobat document intelligence into a single agentic interface to transform how people understand, create and share information. The agent orchestrates tools and models to generate images, text and rich content like presentations, podcasts and soc...
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Olay Redefines Skin Longevity With “Skinsurance” Spotlighting the Super Collection as a Long-Term Investment to Future-Proof Your Glow

CINCINNATI--(BUSINESS WIRE)--Today, OLAY introduces Skinsurance, a new campaign inspired by the clinically backed OLAY Super Collection, positioning skin and bodycare as a long-term investment rather than just a quick fix to future-proof your glow. While we insure our cars and homes, we often "under-cover" our skin - the asset we wear every day. The campaign uses the metaphor of an insurance policy to encourage users to protect their skin against future damage such as aging, dullness, or rough...
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L’intégration CreativeX × CreatorIQ, une première dans le secteur, unifie l’écosystème des créateurs et celui de l’exposition médiatique achetée

LOS ANGELES, LONDRES et VEVEY, Suisse--(BUSINESS WIRE)--CreativeX, le système de contrôle dédié à la création, au contenu et aux médias, et CreatorIQ, le système d’exploitation mondial conçu pour la croissance pilotée par les créateurs, ont annoncé aujourd’hui une intégration inédite dans le secteur, développée en collaboration avec Nestlé, visant à regrouper dans un seul et même système les processus de marketing des créateurs et les flux de travail liés aux expositions médiatiques achetées («...
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Branchenweit erste Integration von CreativeX und CreatorIQ vereint die Ökosysteme von Creators und bezahlten Medien

LOS ANGELES & LONDON & VEVEY, Schweiz--(BUSINESS WIRE)--CreativeX, das Steuerungssystem für Kreativ-, Content- und Medieninhalte, und CreatorIQ, das globale Betriebssystem für Creator-gesteuertes Wachstum, gaben heute eine branchenweit einzigartige Integration bekannt – entwickelt in Zusammenarbeit mit Nestlé –, um Creator-Marketing und Paid-Media-Workflows unter einem System zu vereinen. Die Integration markiert ein neues Kapitel in der Art und Weise, wie globale Marken Creator-Inhalte behande...