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Extreme Sports
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Revelyst Inks Exclusive Entertainment Partnership with Nick Meyer’s Recently Relaunched Sierra Pictures

LOS ANGELES & PROVIDENCE, R.I.--(BUSINESS WIRE)--Revelyst has signed a multiyear partnership with Sierra Pictures, the production, advisory and financing company recently relaunched by Nick Meyer....
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Perficient impulsiona a inovação automotiva com parcerias na Formula SAE e Formula Student em 2025

SAINT LOUIS--(BUSINESS WIRE)--A Perficient, consultoria digital líder global que transforma grandes empresas e marcas líderes, anunciou hoje novidades em seu programa Eletrificando o Futuro da Indústria Automotiva, que agora apoiará 12 equipes de Formula SAE e Formula Student de universidades renomadas nos EUA e na Romênia. A parceria com equipes universitárias que competem nos programas Formula SAE e Formula Student é um pilar fundamental da iniciativa da Perficient para incentivar a inovação...
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Perficient impulsa la innovación automovilística con una lista de colaboraciones para 2025 en la Fórmula SAE y la Fórmula Student

SAN LUIS--(BUSINESS WIRE)--Perficient, la consultora digital líder mundial que transforma las mayores empresas y marcas del mundo, ha anunciado actualizaciones de su programa Electrifying the Future of Automotive (Electrificando el futuro de la automoción), que ahora apoyará a 12 equipos de Fórmula SAE y Fórmula Student de destacadas universidades de renombre de Estados Unidos y Rumania. La asociación con equipos universitarios que compiten en los programas Fórmula SAE y Fórmula Student es una...
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Perficient Fuels Automotive Innovation with 2025 Roster of Formula SAE and Formula Student Partnerships

SAINT LOUIS--(BUSINESS WIRE)--Perficient announces updates to its roster of Formula SAE and Formula Student teams, which now consists of 12 teams from the U.S. and Romania....
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The Snow League Announces Legendary Hip-Hop Artist Big Boi to Perform at Inaugural Event in Aspen, CO

NEW YORK--(BUSINESS WIRE)--Aspen, get ready! The Snow League, the groundbreaking new professional snowboarding and freeskiing league started by Shaun White, is thrilled to announce that six-time Grammy-winning hip-hop legend Big Boi will headline a special live performance at the first-ever Snow League event on March 8, 2025, in Aspen, CO. Following an action-packed two days of elite snowboarding competition, fans will be treated to an unforgettable show from one of hip-hop’s most influential a...
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PPG livery to appear in NASCAR Cup Series and NTT INDYCAR SERIES

STRONGSVILLE, Ohio--(BUSINESS WIRE)--PPG livery to appear in NASCAR Cup Series and NTT INDYCAR SERIES. Vibrant color scheme will be featured at Brickyard 400 in July....
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Winchester® to Be Featured on Iconic No. 3 Car in 2025 NASCAR Cup Series Season

EAST ALTON, Ill.--(BUSINESS WIRE)--Winchester, The American Legend, will be featured on the No. 3 Chevrolet driven by Austin Dillon as a part of the Richard Childress Racing team during the 2025 NASCAR Cup Series season. Winchester is teamed with Bass Pro Shops and other key sponsors of the No. 3 Chevrolet, one of the most iconic cars in NASCAR history, which carries a storied legacy from its days with the late Dale Earnhardt. Austin Dillon has continued to honor that tradition, bringing new en...
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The Snow League Secures $15 Million in Funding to Revolutionize World’s First Professional Winter Sports League Dedicated to Snowboarding and Freeskiing

NEW YORK--(BUSINESS WIRE)--The Snow League, the first professional winter sports league exclusively dedicated to snowboarding and freeskiing, announced today their funding round of $15 million. The round was led by Left Lane Capital, with participation from existing investors including Will Ventures, Ares Management funds, David Blitzer’s Bolt Ventures, and Ryan Sports Ventures. Rich Kleiman and Kevin Durant’s Boardroom Sports Holdings, Founder of League One Volleyball Peter Hirschmann and Kuva...
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Holley Performance Brands to Showcase Safety and Racing Innovations at PRI 2024

BOWLING GREEN, Ky.--(BUSINESS WIRE)--Holley Performance Brands (NYSE: HLLY), a leader in automotive aftermarket performance solutions, today announced its return to the Performance Racing Industry (PRI) 2024 tradeshow, where it will showcase cutting-edge products from its iconic safety and racing brands, including Stilo, Simpson, HANS, RaceQuip, Holley EFI and MSD. “From pavement to dirt, we’re engaging a passionate base of enthusiasts with world-class solutions that bring performance, safety,...
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Revelyst Unveils the Winter 2024 Revelyst Gear Guide

PROVIDENCE, R.I.--(BUSINESS WIRE)--The newest collection of gear from Revelyst and its maker brands celebrates top-tier performance and outdoor innovation....
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