Tractor Supply Joins Uber Marketplace, Expanding On-Demand Shopping Across Rural and Suburban America

Customers can now shop pet food, animal care products, lawn and garden supplies, tools and more from nearly 2,500 Tractor Supply stores through Uber, Uber Eats and Postmates

SAN FRANCISCO--(BUSINESS WIRE)--Uber Technologies, Inc. (NYSE: UBER) and Tractor Supply Company (NASDAQ: TSCO), today announced a new nationwide partnership, bringing Tractor Supply's extensive assortment of pet food, animal care products, lawn and garden supplies, tools, outdoor essentials and more to the Uber marketplace. Customers can now shop from nearly 2,500 Tractor Supply stores across the U.S. for on-demand delivery directly to their door.

From restocking pet food and animal care essentials to picking up gardening supplies or tools for a weekend project, the partnership gives customers a convenient new way to shop Tractor Supply without making an extra trip to the store. With Tractor Supply's extensive footprint in rural, exurban and suburban communities, the partnership also extends the convenience of on-demand delivery beyond major metropolitan areas, making it easier for shoppers everywhere to get the products they need for life at home and outdoors.

“The need for convenience doesn't stop at the city limits,” said Nathan Bernheim, Head of Retail Partnerships at Uber. "Our partnership with Tractor Supply shows how on-demand delivery can serve needs well beyond meals and groceries. Whether customers are tackling a last-minute project or simply running low on everyday essentials, we're making it easier to get what they need, when they need it, without putting their day on hold."

“Tractor Supply is continually finding new ways to serve customers and make Life Out Here more convenient,” said Matthew Rubin, Senior Vice President and President of Digital & E-commerce at Tractor Supply. “Through Uber, customers can now access the products they count on with the speed of on-demand delivery, while millions of Uber users have a new way to discover Tractor Supply. It expands our reach while giving customers even more choice in how they shop with us.”

To celebrate the launch, customers can get $20 off Tractor Supply orders of $60 or more starting today.^†

How It Works

Shopping Tractor Supply through Uber is simple:

1. Open the Uber, Uber Eats or Postmates app and search for “Tractor Supply,” or browse the Retail section.
2. Select a Tractor Supply location.
3. Browse available products and add what you need to your cart.
4. Choose an available delivery option and place your order.
5. Track your delivery through the app.

About Uber

Uber’s mission is to create opportunity through movement. We started in 2010 to solve a simple problem: how do you get access to a ride at the touch of a button? More than 83 billion trips later, we're building products to get people closer to where they want to be. By changing how people, food, and things move through cities, Uber is a platform that opens up the world to new possibilities.

About Tractor Supply

For more than 85 years, Tractor Supply Company (NASDAQ: TSCO) has been passionate about serving the needs of recreational farmers, ranchers, homeowners, gardeners, pet enthusiasts and all those who enjoy living Life Out Here. Tractor Supply is the largest rural lifestyle retailer in the U.S., ranking 290 on the Fortune 500. The Company’s more than 54,000 Team Members are known for delivering legendary service and helping customers pursue their passions, whether that means being closer to the land, taking care of animals or living a hands-on, DIY lifestyle. In store and online, Tractor Supply provides what customers need – anytime, anywhere, any way they choose at the low prices they deserve.

As part of the Company’s commitment to caring for animals of all kinds, Tractor Supply is proud to include Petsense by Tractor Supply, a pet specialty retailer, Allivet, a leading online pet and animal pharmacy, and VIP Petcare, the largest provider of mobile veterinary care in the United States, in its family of brands. Together, Tractor Supply is able to provide comprehensive solutions for pet care, livestock wellness and rural living, ensuring customers and their animals thrive. From its stores to the customer’s doorstep, Tractor Supply is here to serve and support Life Out Here.

As of September 26, 2026, the Company operated 2,486 Tractor Supply stores in 49 states and 135 Petsense by Tractor Supply stores in 21 states. For more information, visit www.tractorsupply.com and www.Petsense.com.

^† Eligible orders only. Fees and terms apply. Limited time only, see app for expiration date and other details.