-

Westlake Royal Building Products Adds Three New Colors to Versetta Stone® Siding Line

HOUSTON--(BUSINESS WIRE)--Westlake Royal Building Products (“Westlake Royal”), a Westlake company (NYSE: WLK), is expanding its Versetta Stone® siding offerings with the addition of three new colors—Granite Peak, Lunar Drift and Glen Canyon—reflecting the latest trends in home design for interior and exterior applications. Featuring a panelized format that simply hangs with screws, Versetta Stone siding provides the beauty and texture of authentic stone masonry without the added time required for installation.

The colors comprise both bold and neutral tones for ultimate versatility:

  • Granite Peak: A dark gray stone siding, Granite Peak features rich tones and natural variances that embody a contemporary aesthetic. The hue delivers a striking, sophisticated visual contrast that adds a wow factor to any application.
  • Lunar Drift: Lunar Drift’s white stone siding exudes a clean, modern elegance that can brighten any façade. Its subtle variations add depth for a bold sensibility.
  • Glen Canyon: Like its namesake, Glen Canyon’s warm, earthy tones evoke a sense of comfort and natural beauty. Its textured surface and varied shades create an inviting atmosphere.

“Consumers continue to be drawn to rich hues that reflect both a sense of timelessness and a modern appeal, and these three new colors deliver on those trends,” said Steve Booz, vice president of marketing at Westlake Royal Building Products. “From the creamy white-gray of Lunar Drift to the modern gray of Granite Peak to the desert-like tans and taupes of Glen Canyon, each new color brings a level of authenticity and natural appeal to exterior and interior applications.”

The new colors are available in two of Versetta Stone’s profiles: Tight-Cut, a rugged texture with purposeful irregularity and a well-worn look that suggests years in the elements, and Ledgestone, offering the traditional look of quarried limestone fitted tightly together to emulate rural 19th-century American architecture.

To learn more, visit www.versettastone.com.

About Westlake Royal Building Products

Westlake Royal Building Products USA Inc., a Westlake company (NYSE:WLK), is a leader throughout North America in the innovation, design, and production of a broad and diverse range of exterior and interior building products, including Siding and Accessories, Trim and Mouldings, Roofing, Stone, Windows and Outdoor Living. Westlake Royal Building Products manufactures high quality, low maintenance products to meet the specifications and needs of building professionals, homeowners, architects, engineers and distributors, while providing stunning curb appeal with an unmatched array of colors, styles, and accessories.

For more information, please visit WestlakeRoyalBuildingProducts.com. Follow us on LinkedIn and Instagram and “Like” us on Facebook.

Contacts

Media Contact:
Kriss Swint
Westlake Royal Building Products
Kswint@Westlake.com

Westlake Royal Building Products

NYSE:WLK

Release Versions

Contacts

Media Contact:
Kriss Swint
Westlake Royal Building Products
Kswint@Westlake.com

More News From Westlake Royal Building Products

New Mid-America® Gable Vents From Westlake Royal Building Products™ Combine Architectural Style With Easy Installation

HOUSTON--(BUSINESS WIRE)--Westlake Royal Building Products™ (“Westlake Royal”), a Westlake company (NYSE: WLK), is introducing four new gable vents to its Mid-America® line of exterior siding accessories. The new gable vents offer several advantages over alternative gable vents, including a high vent-free area and a surface-mount application that allows the vent to sit flat on the wall, eliminating the siding pocket for flat surfaces. These gable vents feature a full-size architectural trim des...

Westlake Royal Building Products™ Introduces Series 800 Patio Door

HOUSTON--(BUSINESS WIRE)--Westlake Royal Building Products™ (“Westlake Royal”), a Westlake company (NYSE: WLK), is adding a new patio door to its Westlake Royal Window Solutions™ portfolio. The Series 800 Patio Door combines the utmost in performance and versatility, with a variety of options to suit the needs of nearly any project or location. The Series 800 door is designed with a range of features to ensure optimal thermal efficiency and durability, including Energy Star-compliant glazing op...

Westlake Royal Building Products™ Responds to Trends With New Black Frame Option for Legacy Window Line

HOUSTON--(BUSINESS WIRE)--Westlake Royal Building Products™ (“Westlake Royal”), a Westlake company (NYSE: WLK), has introduced a black frame option to its Legacy Collection window line, part of Westlake Royal Window Solutions™. The new color answers the growing demand for darker window frame options. “Black window frames and other dark shades came on strong with the rise of the Modern Farmhouse look and haven’t faded from favor even as preferences for that home style have shifted,” said Steve B...
Back to Newsroom