PETALUMA, Calif.--(BUSINESS WIRE)--Kicking off the new year with an expansion of its line of organic super premium ice cream, Straus Family Creamery – a pioneer in sustainable, regenerative, and organic dairy farming practices – will introduce a new flavor in late January: Cookie Dough.
Vegetarian, gluten-free, and certified kosher, the company’s collection of 12 super premium ice creams in classic flavors is made with Straus organic milk and cream from family dairy farms along the Northern California coast. The Cookie Dough flavor strikes the perfect ice cold milk and cookie dough balance with a base of velvety sweet cream ice cream mixed with ample chunks of chewy gluten-free cookie dough and decadent chocolatey chips. It will be sold regionally at independent and major supermarkets, and nationally at all Sprouts Farmers Market stores.
Known for creating high quality interpretations of beloved flavors, Straus Family Creamery’s approach to ice cream highlights its premium dairy products. Using cream high in butterfat and a churning process that results in less air, each batch of ice cream is exquisitely creamy and smooth. And with egg yolks alone as a stabilizer, Straus ice creams are free from preservatives, fillers, artificial ingredients, and coloring agents.
The new cookie dough flavor is the third Straus ice cream cookie flavor, joining Lemon Cookie and Cookies & Cream, which are also gluten-free. For gluten-free eaters who prefer a clean ingredient list and the rich flavor and creamy mouthfeel of ice cream made with traditional dairy, Straus Family Creamery offers a rare treat, as most gluten-free cookie ice creams are made with alternative milks, such as almond, oat, and soy, and often include gums and fillers.
“I'm thrilled to introduce gluten-free Cookie Dough to the Straus ice cream lineup,” said Straus Family Creamery founder, Albert Straus. “This is a flavor we've long wanted to create and after extensive recipe development by our team, the result is delicious. In addition, it showcases the truly rich taste of high-quality organic milk and cream from our organic dairies, all while supporting our mission to sustain family farms.”
Albert Straus’ own farm, Straus Dairy Farm, became the first certified organic dairy farm west of the Mississippi when Straus, a second generation farmer and life-long environmental innovator in dairy farming, converted his family’s farm from conventional to organic in 1994. At the same time, he launched Straus Family Creamery as the first 100% certified organic creamery in the United States.
Organic, regenerative, and carbon neutral practices lie at the foundation of Straus Family Creamery’s supplying dairy farms, and Straus Family Creamery continues to be a pioneer in sustainability with impactful carbon neutral goals and modeling. The Creamery is supporting all of its 12 independent dairy producers, including Straus Dairy Farm, to achieve on-farm carbon neutrality by 2030. The regenerative agricultural practice of carbon farming, which helps move carbon from the atmosphere putting it back into the soil, is recognized globally as a solution to climate change. The pasture grasslands of an organic dairy farm are an ideal environment for implementing carbon farming practices.
Ice cream has long been a passion for Albert Straus, who studied the dessert treat as a dairy science student at California Polytechnic State University (Cal Poly) in San Luis Obispo in the late 1970s and nods to it as one of the reasons he started Straus Family Creamery. The Straus ice cream line launched in 2003 with Vanilla Bean, Dutch Chocolate, and Raspberry as its first flavors. The company has since continued its tradition of elevating true classics when developing new flavors.
Straus Family Creamery Cookie Dough ice cream will be available at Sprouts Farmers Markets nationwide, beginning late January 2025 when it will also be available at retailers throughout the Western US. More information and specific locations can be found here. Suggested Retail Price: $7.99 per pint.
ABOUT STRAUS FAMILY CREAMERY
Based in Northern California, Straus Family Creamery was the first certified organic creamery west of the Mississippi when it launched in 1994, and today it is known for its commitment to sustaining family farms, protecting the environment, mitigating climate change, and crafting the highest quality premium organic dairy products. Its line of all organic, minimally processed milks and cream, slowly-cultured yogurts, European-style butters, ice creams, and more is made with organic milk supplied by family farms in California’s Marin and Sonoma Counties.
Founded by Albert Straus – a second-generation dairy farmer and climate action pioneer who is currently on track to implement a carbon-neutral organic dairy farming model believed to be the first of its kind – Straus Family Creamery is collaborating with its supplying dairy farms to reach carbon neutrality by 2030. The family-owned company advocates for local organic dairy farmers whose farms utilize organic and regenerative carbon farming practices to improve soil health and capture carbon from the atmosphere.
To learn more about the Straus difference, visit StrausFamilyCreamery.com.
