What to Expect at NY NOW’s Winter Market: Key Programs & Market Happenings

NY NOW Unveils Programming Schedule of Interactive Discussions & Activations For 2025 Winter Market

NEW YORK--(BUSINESS WIRE)--NY NOW, the leading wholesale trade show for gift, home, and accessories, is thrilled to announce the unveiling of its highly anticipated 2025 program schedule. Returning to the Jacob Javits Center from February 2–4, 2025, this year’s event promises an extraordinary lineup of innovative programming and hands-on activations. With fresh opportunities for discovery, collaboration, and inspiration, NY NOW continues to set the standard as the premier marketplace where iconic brands and rising stars converge to shape the future of the industry.

The 2025 Winter Market programming will focus on providing actionable insights, inspiring ideas, and practical tools to help attendees thrive in an evolving retail landscape. Highlights include community sessions like Mastering the Retail C’s: Curation, Categories, and Customer Connection and The Lowdown on Loyalty: Building Modern Reward Programs that Drive Growth, designed to empower attendees with strategies to elevate their businesses.

“NY NOW has always been about fostering discovery and connection,” said Matthew Mathiasen, NY NOW Show Director. “This year, we’re excited to unveil a dynamic program designed to deliver cutting-edge insights, engaging activations, and applicable advice that empower attendees to thrive in today’s ever-changing retail landscape.”

The Winter Market will include exciting activations and educational opportunities, such as:

• Empowering Educational Sessions: Dive into interactive panels exploring sensory-driven retail design, maximizing local sales rep partnerships, and crafting unforgettable customer experiences.
• Immersive Experiences and Tours: Join guided tours led by industry experts, offering insider insights and highlighting the work of international artisans, innovative designers, and ethically driven brands.
• Engaging Onsite Activations: Attendees will enjoy interactive experiences like DIY friendship bracelet stations, custom fashion sketches, and live podcast recordings featuring retail thought leaders, all happening right on the show floor.
• Diverse Market Destinations: Explore distinct spaces like the Incubator Program for emerging designers, Rising Artisans for sustainable makers, Luxury Lifestyle for brands with an elevated aesthetic, and International Pavilions celebrating global craftsmanship.

With an inspiring blend of modern programming, interactive activations, and thoughtfully curated destinations, the 2025 Winter Market offers an unparalleled experience designed to ignite creativity, foster connections, and empower attendees to drive their businesses forward.

To learn more or to pre-register for the 2025 Winter Market, visit nynow.com.

About NY NOW:

NY NOW is the leading gift, home, and accessories wholesale trade show in New York City, where brands, buyers, and designers come twice per year to make game-changing connections that supercharge their businesses. NY NOW and online wholesale marketplace partner, Bulletin, connect 5,000+ independent brands with 50,000+ U.S. and international buyers from independent stores, museums, department stores, bookstores, galleries, general gift shop, art & entertainment venues and many more.

With 3 core sections across 35+ product categories, NY NOW encompasses home décor and tableware, gifts, accessories, jewelry, and so much more. Attendees can explore an extensive range of offerings, from stationery, eclectic gifts, and trending home décor to aromatherapy and fragrance, lifestyle accessories, and fine jewelry. The show embraces the unrivaled thrill of in-person connection and endless discovery, alongside NY NOW Online, the integrated wholesale platform, making ordering a breeze for thousands of buyers in attendance. It’s a true hybrid wholesale experience.

About Emerald:

Emerald Holding, Inc. is the largest U.S.-based B2B event organizer, empowering businesses year-round by expanding meaningful connections, developing influential content, and delivering powerful commerce-driven solutions. As the owner and operator of a curated portfolio of B2B events spanning trade shows, conferences, B2C showcases and a scaled hosted buyer platform, Emerald also delivers dynamic solutions across leading industries through its robust content and e-commerce marketplace. Emerald is a trusted partner for its thousands of customers, predominantly small and medium-sized businesses, playing a pivotal role in driving ongoing commerce through streamlined buying, selling, and networking opportunities. Powered by an experienced team, Emerald is fostering impactful engagement and delivering unparalleled market access with a commitment to driving business growth 365 days a year. For more information, please visit: www.emeraldx.com