Mercer Advisors Welcomes All-Woman Advisory Team Frango Financial to its Growing Network

Addition of $110 million Frango Financial expands Mercer Advisors reach in Washington, D.C. and Charleston, S.C.

DENVER--()--Mercer Global Advisors, Inc. (“Mercer Advisors”), a national Registered Investment Adviser (RIA), today announced the acquisition of Frango Financial LLC (“Frango”), an RIA delivering comprehensive financial planning services to working professionals primarily in Washington, D.C., Virginia, Maryland, and South Carolina.

Managing approximately $110 million in client assets, Frango is dedicated to guiding individuals and families to make informed, values-aligned financial decisions. Founded in 2011, the firm offers investment management, retirement planning, insurance and risk management, education funding, cash flow management, and tax and estate planning services. Frango consists of the two-person team of president and founder Frances (“Fran”) Goldman, CFP®, and advisor Pamela Postma Khinda, CFP®. The team partnered with Mercer Advisors to sustain and expand its premium client service.

“Our commitment is to deliver value that exceeds our fee, and it was important for us to identify a partner with whom we had strong cultural and fiduciary alignment,” said Goldman. “We are excited to join forces with Mercer Advisors and leverage their expanded resources to help us further secure our clients’ financial futures.”

In recognition of her dedication to helping clients achieve their financial goals and her leadership in the financial planning industry, the Alliance of Comprehensive Planners (ACP) named Goldman the recipient of the 2024 Bert Whitehead Visionary Award.*

As an all-female team, Frango Financial brings important and needed skills and perspective to the financial services industry.

Dave Welling, CEO of Mercer Advisors, concluded, “With women increasingly taking the lead with managing their own and their families’ finances, we see a tremendous opportunity for Frango Financial and Mercer Advisors to provide financial guidance that truly resonates with their experiences and goals. With almost half of our client-facing associates being women, we are able to bring an empathetic, relatable perspective that aligns with the priorities and challenges many of our female clients face. The addition of Frango Financial will not only further bolster our presence in the Washington, D.C. and Charleston metro areas but also strengthens our ability to deliver relevant, personalized advice that can help empower women at every stage of their financial life.”

“Fran and Pamela bring together financial acumen and a deep commitment to their clients’ best interests—qualities that embody the fiduciary principles we value and seek to support,” said Martine Lellis, Principal, M&A Partner Development at Mercer Advisors. “Frango Financial has already established a solid foundation, and we are eager to support their next chapter.”

For more information about partnering with Mercer Advisors, please visit merceradvisors.com/acquisitions.

About Mercer Advisors

Mercer Advisors, the #1 ranked RIA firm in the nation according to the Barron’s 2024 Top 100 Registered Investment Advisor Firms, was founded in 1985. For nearly 40 years, Mercer Advisors has been trusted to help families amplify and simplify their financial lives. The company offers comprehensive, fee-based family office services, including financial planning, estate and tax planning, insurance solutions, and corporate trustee and trust administration services. Mercer Advisors Inc. is a parent company of Mercer Global Advisors Inc. and is majority owned by Oak Hill Capital, Genstar Capital, and Altas Partners. Mercer Global Advisors, Inc. is headquartered in Denver, Colorado, is privately held, has 1,170+ employees, and operates nationally through more than 90 locations. Mercer Advisors has $66 billion in client assets. For more information, visit merceradvisors.com and merceradvisors.com/acquisitions.

Important Information

Company statistics as of September 30, 2024. Client assets refer to client assets under management (AUM) and client asset under advisement (AUA) as well as assets gained from recent acquisitions where the advisory agreements have been properly assigned to Mercer Global Advisors, but the custodial accounts have yet to be transferred and/or the accounts have yet to be migrated to Mercer Global Advisors’ portfolio management system.

Mercer Advisors is not a law firm and does not provide legal advice to clients. All estate planning documentation preparation and other legal advice is provided through select third parties unaffiliated to Mercer Advisors. Tax preparation and tax filing are a separate fee from Mercer Advisors’ investment management and planning services. Trustee services are offered through select third parties with which a client would engage directly, as such additional fees may apply. Mercer Global Advisors has a related insurance agency. Mercer Advisors Insurance Services, LLC (MAIS) is a wholly owned subsidiary of Mercer Advisors Inc. Employees of Mercer Global Advisors serve as officers of MAIS. MAIS provides individual life, disability, long term care coverage, and property and casualty coverage through various insurance companies.

2024 - Barron’s Top 100 RIA methodology: Mercer Advisors was ranked number 1 for firms with fewer than $70 billion in client assets. In 2024 Barron’s ranked the largest registered investment advisor firms separately from its broader RIA ranking. For Barron’s Mega RIAs list, they selected firms that manage 2% or more of the total assets of all ranking applicants. This year, that created a threshold of $70 billion in assets. Advisers who wish to be ranked fill out a 100+ question survey about their practice. Barron’s verifies that data with regulatory databases and then Barron’s applies their rankings formula to the data to generate a ranking. The formula features three major categories of calculations: (1) Assets (2) Revenue (3) Quality of practice. In each of those categories Barron’s does multiple sub calculations including asset type, growth, client retention, technology spending, succession planning, diversity of their teams, charitable and philanthropic work and compliance records. No fee was paid for participation in the ranking, however, Mercer Advisors has paid a fee to Barron's to use the ranking in marketing.

*The Bert Whitehead Visionary Award, which was created in honor of the founder of ACP and bears his name, serves to recognize an advisor who exemplifies the ACP methodology and successfully utilizes its principles, demonstrates vision and innovation in the financial planning field, and has made significant contributions to the growth and well-being of ACP as an organization

Neither rankings and/or recognitions by unaffiliated rating services, publications, media, or other organizations, should be construed by a client or prospective client as a guarantee that he/she will experience a certain level of results if Mercer Advisors is engaged, or continues to be engaged, to provide investment advisory services. Rankings published by magazines, and others, generally base their selections exclusively on information prepared and/or submitted by the recognized adviser. Rankings are generally limited to participating advisers (see participation criteria/methodology). Unless expressly indicated to the contrary, Mercer Advisors did not pay a fee to be included on any such ranking. No ranking or recognition should be construed as a current or past endorsement of Mercer Advisors by any of its clients.

Contacts

Media Contacts:

StreetCred PR
merceradvisors@streetcredpr.com

William Ruben
William@streetcredpr.com
847-208-8289

Natalie O’Dell
Natalie@streetcredpr.com
717-818-2116

Contacts

Media Contacts:

StreetCred PR
merceradvisors@streetcredpr.com

William Ruben
William@streetcredpr.com
847-208-8289

Natalie O’Dell
Natalie@streetcredpr.com
717-818-2116