NEW YORK--(BUSINESS WIRE)--As the ultimate holiday destination, Macy’s brings the magic of the holidays to life with beloved iconic events, whimsical window displays, unique shopping experiences and the top trending gifts on everyone’s list. This year, Macy’s will help guide customers to the perfect gifts with a curated collection of fresh, exclusive products, new brands and unmatched value across all categories.
“As we embrace the joy of the holiday season, Macy’s will once again be at the center of the moments that bring friends and family together. From timeless traditions to the best gifts, holidays at Macy’s are all about creating lasting memories,” said Sharon Otterman, Macy’s chief marketing officer. “We’ll immerse our customers in engaging, inclusive experiences, both online and in-store that they’ll be inspired by, and remember, for a lifetime.”
Since 1861, Macy’s has been synonymous with celebration and special holiday moments. From festive occasion dressing to gatherings and hosting, Macy’s has always curated the best assortment of unique gifts and one-of-a-kind experiences. This year, Macy’s will have forty-percent newness in product assortment across categories.
“Macy’s shines during the holiday season. This year we are excited about the newness and exclusive products across categories from a curation of great brands that will inspire our customers,” said Nata Dvir, Macy’s chief merchandising officer. “This holiday, we have elevated fashion and trends that bring holiday celebrations to life through our exciting new partnerships and unique store experiences.”
The Best of the Holiday Season
Macy’s curates the best gifts in beauty, accessories, toys, apparel and more, that make the entire holiday shopping experience seamless. Macy’s curated a list of Top 100 Holiday Gifts featuring gifts that the entire family will love. Whether hosting or arriving as a guest, customers will discover everything they need for entertaining, gift giving and occasion dressing. Customers can also give the gift of unlimited choices with a Macy’s gift card, the perfect gift for everyone on the list.
- Gifting: Macy’s beauty and fragrance sets are wrapped and ready for gifting featuring luxury beauty brands like Dior, Valentino, Carolina Herrera and the annual favorite Macy’s exclusive 25 Beauty Advent Calendar. Macy's will feature new holiday assortment in its private brands On 34th, Mode of One and the popular Charter Club cashmere sweater collection. Some of the trending brands include Nike, Donna Karan, MacKenzie-Childs, BOSS, expanded assortment in UGG that includes apparel, and so much more.
- Holiday Dressing: Elevate any holiday wardrobe with a stunning selection of festive apparel. Discover exclusive new styles from I.N.C, Taylor, Michael Kors, Avec Les Filles, and other great brands. Whether it’s dressing for a family gathering or a festive celebration, Macy’s has the perfect pieces to sparkle this season.
- Holiday Entertaining: Macy’s has everything customers need to entertain and celebrate this holiday season. This includes some of the most wanted kitchen gifts from the top brands including Breville, De’Longhi, SMEG, Le Creuset and Bella.
Macy’s Holiday Square
This season, Macy’s is unveiling the first-ever Holiday Square by Urbanspace to create the ultimate holiday destination at its iconic Herald Square store in New York. Macy’s Herald Square will open on November 1st, 2024, and run through January 3rd, 2025. Urbanspace is the creator of New York City’s most iconic holiday markets including the Holiday Shops at Bryant Park Winter Village, Union Square Holiday Market and Columbus Circle Holiday Market. Customers will be delighted with the immersive experience that will feature an exciting assortment of products, holiday gifts, and food and beverage from over 30 local businesses. The Holiday Square stalls will feature some of New York City’s finest hot chocolate purveyors, Stroopwafels from Amsterdam, Handcrafted chocolates from Italy, Crumbl Cookies and other savory snacks. Visitors can also find personalized ornaments, jewelry, handmade stationery, candles, decorative accessories and more to elevate their holiday celebration.
Macy’s will also have a presence at The Holiday Shops at Bryant Park in one of the iconic glass houses on 6th Avenue on October 25th. The shop will offer Macy’s Thanksgiving Day parade products and gifting favorites including cashmere, fragrances, and more. In addition, beginning on December 6th through January 3rd, 2025, Urbanspace Herald Holiday Market will debut outside of Macy’s iconic store.
Macy’s Thanksgiving Day Parade
Returning for its 98th march, Macy’s Thanksgiving Day Parade will officially welcome the holiday season on November 28th to the sound of the time-honored phrase 5, 4, 3, 2, 1…Let’s Have A Parade™!
Showcasing an exciting lineup of featured character balloons, magical floats, the finest marching bands from across the country, dynamic performance groups, imaginative clowns, the nation’s biggest musical talents and the one-and-only Santa Claus, this is the nation’s premiere Thanksgiving celebration. The Macy’s Thanksgiving Day Parade will air on NBC and stream on Peacock. Check local listings for details. For more information, visit macys.com/parade.
Macy’s Holiday Celebrations
Macy’s has delighted generations of guests with celebrations welcoming the holiday season. From a visit with the one-and-only Santa Claus to Macy’s Great Tree, animated windows and more, Macy’s is the destination for holiday cheer in communities nationwide.
- Macy’s Santaland, an enchanted world showcasing Santa’s Village and Workshop, will open for in-store visits at Macy’s on State Street in Chicago on November 2nd, and at Macy’s Herald Square in New York, Macy’s Center City in Philadelphia and Macy’s Union Square in San Francisco on November 29th. Reservations for experiences across the country can be made by visiting macys.com/Santaland.
- Macy’s Iconic Holiday Windows have created an annual tradition, bringing the spirit of the season to life in animated fashion since 1874. As the first department store to feature Christmas window displays, the iconic Macy’s Holiday Windows will once again enthrall and entertain this November, at select stores nationwide.
- Macy’s Great Tree, Christmas Light Show and Dickens Village offer unique and classic holiday experiences that delight spectators at Macy’s on State Street in Chicago (inside the world-famous Walnut Room) and in Macy’s Union Square in San Francisco. At Macy’s Center City in Philadelphia, the iconic Dickens Village and Christmas Light Show returns November 29th. These popular Christmas stories set to festive dancing lights can be experienced once daily through December 31st.
Big Brothers Big Sisters
Macy’s continues its partnership with Big Brothers Big Sisters (BBBS) to uplift and empower young people through mentorship opportunities and experiences as part of the brand’s social purpose platform, Mission Every One. From November 1st through December 24th, Macy’s will host a special in-store round-up and online donation campaign to benefit BBBS’s mission to create meaningful mentorship experiences. Since 2022, Macy’s has helped raise more than $9.5 million to support BBBS’ mission to empower youth nationwide and realize their full potential by providing impactful programming and life changing mentorship opportunities.
Macy’s will host Little Holiday events for Bigs and Littles, and Big and Little Matches will make a return appearance in the Macy’s Thanksgiving Day Parade where 10 Big and Little matches will perform holiday songs alongside Macy’s colleagues. Customers will also have the chance to shop exclusive holiday-themed products styled with original drawings by Littles. Beginning November 1st and through December 31st, 2023, 50% of the purchase price of a BBBS-designed teddy bear and mug will benefit the organization to help create life-changing mentorships for young people.
Holiday Made Easy
To ensure a seamless shopping experience, Macy’s offers convenient pickup options including, curbside pickup, buy online-pick-up in store, buy online-ship to store, and same-day delivery with DoorDash on select items on Macy’s mobile app.
Macy's loyalty program, Star Rewards, offers members an opportunity to earn unmatched rewards on most purchases, along with benefits including special perks, savings, surprises and more. For more information, visit Macys.com/starrewards.
About Macy’s
Macy’s, the largest retail brand of Macy’s, Inc. (NYSE: M), serves as the style source for generations of customers. With one of the nation’s largest e-commerce platforms powered by macys.com and mobile app, paired with a nationwide network of stores, Macy’s delivers the most convenient and seamless shopping experience, offering great values in apparel, home, beauty, accessories and more. Macy’s gives customers even more ways to shop and own their style through an off-price assortment at Macy’s Backstage and at our highly curated Macy’s small format stores. Each year, Macy’s provides millions with unforgettable experiences through Macy’s 4th of July Fireworks® and Macy’s Thanksgiving Day Parade® and helps our customers celebrate special moments, big and small. We’re guided by our social purpose—to create a brighter future that empowers more voice, choice and ownership for our colleagues, customers, communities and leaders of tomorrow.
