NEWPORT BEACH, Calif.--(BUSINESS WIRE)--Kovach Marketing, an award-winning national marketing communications firm serving the homebuilding industry for more than 30 years, was again selected by the Greater Sales & Marketing Council and Building Industry Association of Southern California (BIASC) to conceptualize, design, and launch an integrated campaign for the 2024 SoCal MAME Awards. Kovach Marketing, having been chosen again as the creative volunteer lead for this prestigious industry event (like many years before!), worked in conjunction with Team PMP (formerly known as Peter Mayer Productions) to bring the award show’s theme ‘Casino Royale’ to life.
The SoCal MAME Awards will be held this Saturday, October 12 at 5:00 p.m. at the Westin Anaheim Resort. MAME, standing for Major Achievement in Market Excellence, is a national recognition program held in over a dozen major metros throughout the nation. Celebrating its 51st year, the program originated in Southern California in 1973, making it an extra special annual event for all involved. The event encompasses many facets of the homebuilding industry, including professional achievement, sales, marketing, interior design, landscape design, and architecture, spanning from Ventura to San Diego counties.
“It’s an honor to play such a significant role for the 2024 SoCal MAME Awards,” said Randy Carver, VP of Client Services for Kovach Marketing. “We’re thrilled to have another opportunity to bring our creative ideas to the table and develop a memorable campaign that supports the biggest night for our industry. I think everyone’s going to love this year’s ‘Casino Royale’ theme––it might be my favorite one yet.”
In addition to the agency’s creative contributions, Kovach is also a Cocktail Sponsor for the event; attendees will enjoy KM's chosen themed cocktail, the Vesper Martini––James Bond’s libation of choice, and it will be served shaken (never stirred!), of course.
Kovach Marketing is an 11-time finalist at this year’s awards, including three nominations for Best Logo, two for Best Graphic Continuity, and three for Best Brochure, plus additional nominations for Best Special Promotion, Best Website, and Best Signage. “We are elated to have so many nominations this year,” said Gretchen Fuog, Account Executive of Kovach Marketing. “The brand and marketing work we do in partnership with our clients is so often behind the scenes; it is always so exciting to have our creative recognized!” The clients nominated as finalists in partnership with Kovach Marketing are Corman Leigh Companies, Trumark Homes, Eliant Inc., and Shea Homes.
For more information about the 2024 SoCal MAME Awards, please visit https://www.greatersmc.com/socal-mame-awards.
About Kovach Marketing
Kovach Marketing is a national, integrated marketing communications firm that partners with companies to grow brands that last. Since 1992, Kovach Marketing (“KM”) has led the branding and marketing initiatives of Fortune 500 companies, best-in-class for-sale and for-rent homebuilding firms, master-planned communities, construction startups, and other organizations that seek to expand their industry awareness. The Newport Beach, CA-based agency has a history of delivering astute insight that enables swift and assured decisions to build and differentiate brands – with a niche in the real estate industry. Kovach Marketing’s executive team has a fresh, modern approach that enables both established and new companies the ability to differentiate themselves in competitive markets. In addition to the real estate sector, KM also works with a wide array of companies in the B2B and B2C sectors, such as financial, nonprofit, VC-funded construction technology, and award shows. Learn more about KM at www.KovachMarketing.com or follow on social media @kovach.marketing.
