PHILADELPHIA--(BUSINESS WIRE)--SimpleTire, a top-ranked online tire retailer that is part of the Dealer Tire Family of Companies, is highlighting safe driving this October’s Fall Car Care Month. Organized by the Car Care Council, Fall Car Care Month encourages drivers to perform preventative maintenance ahead of winter to ensure vehicle safety and reliability.
SimpleTire’s “Roll with Confidence”' campaign emphasizes the importance of tire maintenance as winter approaches, a time when driving hazards like snow and ice become more prevalent. According to the Car Care Council, summer months can take their toll on a vehicle, making fall the ideal time to check critical systems like brakes, tires, and heating before winter weather arrives.
This year, SimpleTire’s Fall Car Care Month campaign features the recent launch of Continental Tire’s all-new TrueContact Tour 54 tire. Designed for passenger cars, crossovers, and electric vehicles, this long-lasting, all-season touring tire offers improved wet braking, enhanced wet and dry handling, and proven traction in light snow, making it ideal for drivers preparing for the colder months. Available in a variety of sizes, the TrueContact Tour 54 includes Continental’s EcoPlus Technology, which provides fuel savings and optimized range, shorter stopping distances on wet roads, and extended tread life.
Every purchase of the all-new TrueContact Tour 54 tires, or any replacement Continental tires, comes with an extra measure of confidence—Continental’s Total Confidence Plan.
- Limited Warranty
- Mileage Warranty
- Customer Satisfaction Trial
- Road Hazard Coverage
- Flat Tire Roadside Assistance
- Customer Satisfaction Trials
- Emergency Trip Interruption Coverage
This comprehensive protection ensures drivers feel secure on the road, no matter the conditions. To receive these benefits, register your new Continental Tires at www.totalconfidence-plan.com.
Safety Tips for Winter Readiness:
Proper vehicle maintenance, especially tire care, is essential for staying safe on the road during harsh weather conditions. SimpleTire is sharing key safety tips to help drivers “Roll with Confidence” this winter season.
- Check Tire Tread Depth: Adequate tread is crucial for safe driving on wet or snowy roads. Use a penny test or tread depth gauge to confirm your tires are ready for winter. Continental’s Quick View Indicators make it easy to check tread wear on Continental tires at a glance.
- Monitor Tire Pressure: Cold temperatures cause tire pressure to drop, which can affect your vehicle’s handling and lead to uneven tire wear. Check your tire pressure monthly.
- Rotate Your Tires: Regularly rotating your tires ensures even wear, improving their performance and extending their lifespan. Rotate every 6,000 to 8,000 miles or follow your vehicle's manual.
- Inspect for Cracks or Damage: Check tires for cracks, bulges, or punctures, as these issues can worsen in winter conditions. Replace any damaged tires immediately.
- Consider Replacing Tires: If you frequently face snow, ice, or slush, consider switching to winter tires for superior traction and control. For milder conditions, all-season or all-weather tires can still offer enhanced safety and performance. Choosing the right tires now can make all the difference in keeping you and your passengers safe this winter. SimpleTire makes replacing tires easy by offering personalized recommendations, seamless online shopping with transparent pricing, convenient local installation options, fast shipping, flexible financing, and access to an unrivaled selection of tires from over 300 amazing brands like Continental.
"At SimpleTire, we believe your focus on the road shouldn’t be interrupted by concerns about the very part of your vehicle that meets it—your tires. As we enter the winter months, it’s essential to ensure your tires are in top condition for safe driving. SimpleTire’s Car Care Month campaign allows us to remind drivers to stay safe and roll with confidence, no matter where the road takes them,” said Karthik Iyer, President and CEO at SimpleTire.
In addition to exclusive tire promotions, SimpleTire is hosting an Instagram giveaway as part of the "Roll with Confidence" campaign. One lucky winner will receive a free set of four Continental tires and free installation. The contest runs from October 1 to October 31, 2024, and participants can enter by following the rules at www.simpletire.com/rollwithconfidence.
Learn More About Car Care Month
To learn more about Car Care Month and access resources on preventative vehicle maintenance, visit the Car Care Council’s website at https://www.carcare.org/car-care-months/.
About SimpleTire
Based in Philadelphia, SimpleTire is an online tire retailer committed to relentlessly reinventing tire replacement to make it "way simple, way better." The company's business model links independent tire distributors and 25,000 installation partners across the country into one seamless e-commerce network, providing customers access to an unparalleled inventory of tires from hundreds of brands and an all-in-one tire replacement experience. SimpleTire sells tires in all categories, including Passenger, Light truck, Commercial, Agriculture, OTR, Industrial, ATV, Antique, and various specialties. For more information, visit www.simpletire.com.
SimpleTire Awards & Accolades
- 2024 Newsweek Best Online Shops
- 2023 Newsweek Best Online Shops
- 2022 Philadelphia Inquirer Top Workplaces (Midsize Companies)
- 2022 Tire Business Best Places to Work Finalist
- 2020 Tire Business Best Places to Work Winner
- 2020 Philadelphia Inquirer Top Workplaces (Small Companies)
- 2019, 2018 Inc. Magazine Fastest-Growing Companies in America
