Destination for Global Travelers, Busan Reborn as 'A Starry Night'

Busan Fireworks Festival, held every fall in Gwangalli Beach (Photo: Busan Metropolitan City Government)

BUSAN, South Korea--()--For the fall 2024 season, Busan, Korea’s most beloved city for night tourism, is a traveler’s paradise. Enjoy the stunning views of this world-class port city, state-of-the-art drone shows, and an array of global festivals like the Busan International Film Festival and the Busan Fireworks Festival, along with exciting nightlife activities that Gen Z loves.

A Starry Night in Busan

Busan, an enormous city with a buzzing 24-hour culture, launched the 'Starry Night in Busan (SNB)' night tourism brand in 2022, aiming to transform night tourism from scenic views, to an array of fun and engaging experiences and programs for people of all ages. The annual 'SNB Night Festa' offers non-stop entertainment throughout Busan, ensuring the city stays lively from dusk till dawn.

Yongdusan Park: A haven for savvy Travelers to Eat, Play, and Stay with Authentic Locals.

Yongdusan Park, located in Busan’s historic city center, is a symbol of Korea's modern history. The nearby Gukje Market and Nampo-dong shopping street are reminiscent of Seoul's Myeongdong, popular for bargain shopping and appetizing street food such as ‘seed hotteok’ and Busan fish cake. Jagalchi Market, Korea's largest fish market, which was featured in the Marvel movie Black Panther, is also located nearby and offers a distinctive experience of freshly caught Korean seafood.

Nicknamed 'Korea's Khaosan Road,' Yongdusan Park offers the most authentic 'Busan-esque' vibe. Once commonly known as a 'seniors' playground,' the park has been revitalized and has evolved into a trendy destination popular with Gen Z. As the main venue for the SNB Night Festa, the park will host various events, including the Night Pop-up Store & Flea Market featuring popular Korean characters and mascots, a Candlelight Concert with classical music, and a night walk featuring a quiz and treasure hunt.

Suyeong River & Centum City: The Pinnacle of Futuristic and Modern, Busan's Landmark for Romance and Luxury Experience-Seekers

Located in eastern Busan, the Suyeong River—where the sea and river meet—and Centum City areas offer a blend of sea, river, and modern cityscapes, making them the most futuristic and luxurious night spots in Busan. As the main venue for various international festivals, this area boasts unforgettable modern scenic views, marine sports, luxury hotels and spas, and the world's largest department store, as certified by Guinness World Records. The SNB River Dinner Cruise provides a romantic evening with live music, showcasing sights like Gwangan Bridge and the Haeundae district.

Dadaepo Seaside Park & Hwamyeong Eco Park: Hidden Gems That Are Busan Locals’ Best-Kept Secrets

Travelers looking for a memorable experience should explore Dadaepo Seaside Park and Hwamyeong Eco Park, two local favorite spots for breathtaking sunset views. Hwamyeong Eco Park is filled with enchanting lotus flowers, and visitors can enjoy the SNB Night Market, which promises an evening full of authentic Busan culinary flavors, with hands-on activities like making your own 'jeon' (a traditional Korean dish similar to a pancake, made with an assortment of vegetables and flour) paired with traditional Busan liquor.

Busan, a city like no other, stands out with its unique identity and people who capture its vibrant personality. It boasts an international airport, an international cruise terminal, and a high-speed railway (the KTX) that connects Seoul and Busan in just two hours, along with two bus terminals for intercity and express travel anywhere in the country.

For more information, please visit the official website [Visit Busan] (https://www.visitbusan.net/en/index.do) and Instagram @starry_night_busan.en

Contacts

The Expert
Hyemin Oh
+82-70-8080-5571
the.expert.mkting@gmail.com

Release Summary

Busan, South Korea's most beloved night tourism destination, is reborn as 'A Starry Night'.

Contacts

The Expert
Hyemin Oh
+82-70-8080-5571
the.expert.mkting@gmail.com