FORT LAUDERDALE, Fla.--(BUSINESS WIRE)--SIXT USA, a subsidiary of Sixt SE – a global leader in premium mobility services – is strengthening its presence in New York and New Jersey as part of its ongoing U.S. expansion. This includes the company’s expansion at Newark Liberty International Airport, recent openings in Jersey City and Times Square, and a new branch opening soon in Williamsburg.
Early next year, SIXT will grow its footprint at Newark Liberty International Airport by expanding its current branch located in the car rental facility adjacent to the airport’s new state-of-the-art Terminal A – recipient of multiple awards for excellence including the UNESCO Prix Versailles Award, LEED Gold Certification, and a five-star rating from preeminent global airport evaluation firm Skytrax, among others. SIXT’s expansion at the car rental facility reflects the company’s commitment to providing the best possible experience to air travel passengers and rental car customers.
With its service-first staff, sleek and contemporary design, streamlined check-in that allows customers to go directly to their car, and a premium fleet featuring the latest luxury makes and models, this flagship New Jersey airport branch will exemplify the premium customer experience that distinguishes SIXT from ordinary rent-a-car companies. Set in the heart of the Newport Hudson Waterfront Community in Jersey City, SIXT’s Jersey City Newport Centre branch is located at 30 Mall Drive West inside the fashionable Newport Center Mall, minutes from Downtown Jersey City and Manhattan.
Across the Hudson in the heart of Manhattan, SIXT’s new Times Square branch is open now at 140-166 W 53rd Street minutes away from popular destinations such as Carnegie Hall, Rockefeller Center and Radio City Music Hall. Opening Oct. 14 in the borough of Brooklyn, SIXT’s new Williamsburg branch is located at 184 Kent Avenue in an area celebrated for its vibrant music venues, restaurants, and eclectic boutiques.
Tom Kennedy, President, SIXT North America: “As one the largest regions for business and leisure travel in the world, New York and New Jersey are important markets for SIXT and our customers. The Port Authority of New York and New Jersey has been a tremendous partner in our growth at Newark Liberty International Airport and we are excited to expand our footprint to the most popular locales in New York and New Jersey. We look forward to serving the mobility needs of residents and travelers who value a premium car rental experience at an affordable price.”
The new locations solidify SIXT’s footprint in New York and New Jersey where it now operates seven branches across New Jersey and three of New York’s five boroughs including locations at John F. Kennedy International Airport, LaGuardia Airport and Battery Park. Each branch offers a premium fleet featuring a diverse selection of standard and luxury coupes, sedans, and SUVs to suit various needs, preferences, and budgets. Reservations can be made at SIXT.com or via the SIXT app.
SIXT’s robust regional expansion follows major out-of-home advertising executions of the company’s “Rent-THE-Car” campaign in Times Square, Penn Station, and at area airports. The campaign, which highlights the premium experience SIXT offers its customers versus typical rent-a-car companies, has helped advance SIXT from being a high-quality emerging brand to a recognized and preferred choice among discerning travelers.
Today, SIXT operates more than 100 rental branches in 25 states, employs more than 2,000 team members, and now serves 49 of the most important airports across the country. In addition, by launching operations in Canada in 2022, SIXT is tapping into another billion-dollar market that also offers potential for synergies with its U.S. operations.
About SIXT
Sixt SE with its headquarters in Pullach near Munich, is a leading international provider of high-quality mobility services. With its products SIXT rent, SIXT share, SIXT ride and SIXT+ on the mobility platform ONE the company offers a uniquely integrated premium mobility service across the fields of vehicle and commercial vehicle rental, car sharing, ride hailing and car subscriptions. The products can be booked through the SIXT App, which also integrates the services of its renowned mobility partners. SIXT has a presence in more than 100 countries around the globe. The company stands for consistent customer orientation, a lived culture of innovation with strong technological competence, a high proportion of premium vehicles in the fleet and an attractive price-performance ratio. In 2023 Sixt Group achieved consolidated pre-tax earnings of EUR 464.3 million and another significant increase in consolidated revenue to EUR 3.62 billion. Sixt SE has been listed on the Frankfurt Stock Exchange since 1986 (ISIN ordinary share: DE0007231326, ISIN preference share: DE0007231334).
