CHARLOTTE, N.C.--(BUSINESS WIRE)--With college football officially underway and NFL games kicking off this weekend, tailgate season and Bojangles’ annual team-themed Big Bo Boxes are back and better than ever. This year, the iconic chicken, biscuits and tea chain is celebrating the 30th anniversary of its partnership as Tailgate HQ for the Carolina Panthers with a special edition Big Bo Box. Bojangles is also offering 10 college team-themed boxes and exciting in-game trigger promotions at select home games to keep fans on the edge of their seats.
“Football season is here, and nothing screams ‘tailgate’ quite like a Bojangles Big Bo Box filled with delicious chicken, biscuits and tea,” said Tom Boland, Chief Marketing Officer for Bojangles. “Whether you're cheering for your favorite team at the tailgate or enjoying the game at home, our signature tailgate meals are convenient and enough to feed the whole crew.”
Bojangles is offering some exciting in-game rewards for fans throughout the football season.
- South Carolina Gamecocks – When the Gamecocks score in the first half at home, all fans can enjoy a free Cajun Filet Biscuit by using the code "GAMECOCKS" in the Bojangles app.
- Clemson Tigers – Fans can score a free Bo-Berry Biscuit the day after their team reaches 28 points by using the code "CLEMSON" at checkout.
- Carolina Panthers – Panthers fans will win a free Cajun Filet Biscuit when the team scores 21 points, redeemable with the code "PANTHERS" in the app.
Bojangles will once again sell family meals in specially designed Big Bo Boxes, featuring Clemson University, Coastal Carolina University, East Carolina University, East Tennessee State University, James Madison University, North Carolina A&T University, University of Georgia, University of South Carolina, Western Carolina University, University of Tennessee and Bojangles’ NFL home team, the Carolina Panthers in its 30th anniversary edition. The team-themed Big Bo Boxes will be available at restaurants in each team’s primary market(s) while supplies last.
Families and football fans alike can elevate every day to gameday status with a Bojangles' family meal. Choose between a 12- or 20-piece meal with Bone-In Chicken or Chicken Supremes, paired with Southern fixin’s, made-from-scratch biscuits and a choice of Legendary Iced Tea® or Tropicana Lemonade, all served in a team-themed or classic yellow Big Bo Box.
As part of the celebration of tailgating season, Bojangles recently introduced an all-new menu item—Chicken Wings. These crispy, flavorful wings are the ultimate addition to any tailgate spread, available in Creamy Buffalo, BBQ or Classic and paired perfectly with Bojangles’ new House-made Ranch.
About Bojangles, Inc.
Bojangles is a Carolina-born restaurant chain specializing in craveable Southern food made by hand from real recipes. Founded in 1977 as a single location in Charlotte, N.C., the beloved brand continues to grow – currently at around 800 company owned and franchised restaurants – bringing its focus on food and folks along with it. For more information about Bojangles’ handcrafted approach to food and community impact, visit www.bojangles.com. To join in on the fan fun, follow Bojangles on Instagram, TikTok and Twitter.