TORONTO--(BUSINESS WIRE)--BOMBAY SAPPHIRE®, the world’s leading premium gin brand, announces the launch of BOMBAY SAPPHIRE SUNSET®, a new gin inspired by the mellow heat and orange glow of the setting sun. This aromatic Special Edition gin is infused with warming spices and bittersweet Spanish mandarin, creating a perfect balance that makes it the ideal gin for reconnecting and unwinding with friends as the sun descends and the day becomes night.
The launch presents a unique aromatic flavour expression, marrying the signature taste of the brand's ten exotic botanicals with three additional ingredients - golden turmeric, Indian white cardamom, and Spanish mandarin, resulting in a beautifully balanced, vibrant gin. Elevating the classic gin and tonic, BOMBAY SAPPHIRE SUNSET® accentuates the warming spice with a subtle sweetness, enhanced by the simple garnish of an orange wheel. Guided by BOMBAY SAPPHIRE® former Master of Botanicals, Ivano Tonutti, each botanical is meticulously chosen, showcasing the brand's ingenuity and versatility. These Special Editions inspire fans to elevate their classic cocktails while exploring innovative and creative new drinks.
"I have worked closely with our Master Distiller Dr. Anne Brock to create a subtle combination of warming spices and citrus notes that truly enhance the complex flavour profile of BOMBAY SAPPHIRE® gin, providing a lingering warmth and refreshing taste," said Ivano Tonutti. "BOMBAY SAPPHIRE SUNSET® balances the spices of the cardamom and turmeric together with bittersweet sun-dried Spanish mandarin, delivering aromatic spice and warmth, just like those last rays of sunshine at the end of the day."
Designed with versatility in mind, BOMBAY SAPPHIRE SUNSET® seamlessly transitions gin enthusiasts from late afternoon aperitifs to evening gatherings. Best savoured as a sundowner, it shines in a Sunset & Tonic, adorned with an orange wheel and star anise for a visually captivating and flavour-infusing garnish. Whether enjoyed traditionally or as part of creative concoctions like the Sunset Negroni, this gin offers a refreshing twist perfect for warm summer evenings outdoors. Crafted using the same meticulous process as all BOMBAY SAPPHIRE® gins, its natural botanicals are delicately suspended in copper baskets during distillation, ensuring a subtle yet distinct flavour elevation. Every batch is crafted at the renowned Laverstoke Mill distillery in the picturesque Hampshire countryside, maintaining the brand's commitment to excellence in every drop.
“As consumers are continuously searching for depth and discovery within the gin category, BOMBAY SAPPHIRE® remains dedicated to championing creativity and craftsmanship. Our Special Editions, inspired by the natural world, offer unique expressions of our gin. With the launch of BOMBAY SAPPHIRE SUNSET®, we're excited for fans to stir their creativity with inventive cocktails from day to night," said James Fisher, Senior Brand Manager for BOMBAY SAPPHIRE® Canada. "Our newest flavour expression builds upon our commitment to innovation, crafting naturally elevated twists on traditional gin cocktails, perfect for inspiring your next creation."
Inspired by the warm flavours of Spanish mandarin and the botanical origins of BOMBAY SAPPHIRE SUNSET®, BOMBAY SAPPHIRE® wants Canadians to experience amazing sunsets local and abroad with an exclusive giveaway. One lucky winner will receive a travel voucher towards a trip to Spain, where they will have the opportunity to witness one of nature's most stunning spectacles firsthand - a breathtaking sunset in Spain.
Fans can enter the giveaway at bombaysunsetcontest.ca for a chance to win between June 24, 2024 at 12:00 a.m. ET and August 31, 2024 at 11:59 p.m. ET. The winner will be drawn on September 6th, 2024.
BOMBAY SAPPHIRE SUNSET® is now available for purchase, inviting gin enthusiasts to explore new and exciting flavour profiles and unleash their creativity in crafting innovative cocktails.
BOMBAY SAPPHIRE Sunset® & Tonic
- 1.5oz BOMBAY SAPPHIRE SUNSET®
- 3.5oz premium tonic water (preferably Fever-Tree)
- Orange wheel (garnish)
- Star Anise (garnish)
Build over cubed ice (orange wheel first), garnish and serve in a wine glass or a highball
BOMBAY SAPPHIRE Sunset® Negroni
- 1oz BOMBAY SAPPHIRE SUNSET®
- 1oz MARTINI Rosso Sweet Vermouth
- 1oz Bitter liqueur
- Orange zest (garnish)
- Star Anise (garnish)
Build over cubed ice in the glass and stir. Garnish accordingly before serving and serve in a rocks glass
ABOUT BOMBAY SAPPHIRE®
Based on a 1761 recipe, BOMBAY SAPPHIRE® gin is created by perfectly balancing a unique combination of 10 hand-selected exotic botanicals from around the world. The design of the BOMBAY SAPPHIRE® distillery at Laverstoke Mill has won a BREEAM award for sustainability and is the home of the unique Vapour Infusion process, where the natural flavours of the botanicals are skillfully captured, resulting in the fresh and vibrant taste with which BOMBAY SAPPHIRE® is synonymous. BOMBAY SAPPHIRE® is on a mission to be the world's most sustainable international gin, with all 10 botanicals certified sustainably sourced. The BOMBAY SAPPHIRE® brand is part of the portfolio of Bacardi Limited, headquartered in Hamilton, Bermuda. Bacardi Limited refers to the Bacardi group of companies, including Bacardi International Limited.
ABOUT BOMBAY SAPPHIRE® AND CREATIVITY
Launching the ‘Stir Creativity’ campaign in 2018, BOMBAY SAPPHIRE® is leading a global mission - a call to arms for everyone to engage with their creativity and unlock their creative potential. From advocacy programmes including World's Most Imaginative Bartender competition running in the US for the last 11 years to hosting The Glasshouse Project, a global advocacy programme bringing together the world's top bartenders in a series of creative workshops designed to push the boundaries of cocktail creativity.
For eight years, BOMBAY SAPPHIRE® has run The Artisan Series, an art competition created by the brand to provide emerging artists with an international platform. The brand has also partnered with well-known artists and creators such as Tracey Emin, Thomas Heatherwick and Tom Dixon for the BOMBAY SAPPHIRE® Designer Glassware Competition.
No purchase necessary to enter or win. No cash value. Must be 19+ at time of entry. Must be resident of Canada (ex. QC, NWT, Yukon & NB). Contest runs from June 24, 2024 at 12:00 a.m. Eastern Time (“ET”) and ends on August 31, 2024 at 11:59 p.m. ET. Winner will be contacted within 5 days of selection date via email.
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ENJOY RESPONSIBLY
ENJOY RESPONSIBLY. ©2024 BOMBAY SAPPHIRE AND BOMBAY SAPPHIRE SUNSET AND THEIR TRADE DRESSES ARE TRADEMARKS. GIN - 43% ALC. BY VOL
