NEW YORK--(BUSINESS WIRE)--As the United States enters the height of election season, a new national survey shows that legislative cannabis policy diverges from public sentiment when it comes to consumers' reported emotional health, safety and economic benefits of allowing home cannabis cultivation.
The 2024 survey of Americans 21 and older conducted online by The Harris Poll on behalf of Royal Queen Seeds (RQS), one of the world's largest and most trusted cannabis seed banks, shows that 59% of Americans agree that all Americans should have the right to legally grow cannabis at home.
The study also shows:
- 81% of cannabis consumers agree all Americans should have the right to grow at home
- 62% of cannabis consumers would rather grow their own cannabis than buy it
- 34% of cannabis consumers who have grown at home do so because they feel safer consuming their own home-grown flower compared to store-bought cannabis
Findings suggest that home cultivation is as key to successful cannabis legalization legislation as regulated sales or record expungement.
The nationally representative study, conducted in February 2024, surveyed more than 2,000 adults ages 21 and older, among whom 713 are cannabis consumers. Survey participants shared their thoughts on cannabis home grow laws as well as habits and purchasing patterns tied to 4/20, the largest cannabis sales day of the year. The results indicate continued normalization of cannabis in the U.S.
4/20 Shopping
- 37% of Americans (21+) agree that they would consider buying cannabis seeds as a gift for someone on 4/20
- 66% of cannabis consumers agree that they would consider buying cannabis seeds as a gift for someone on 4/20
- 81% of cannabis consumers who plan on growing this year agree that they plan to buy cannabis seeds on 4/20 for themselves
Benefits of Home-Grown Cannabis
It is no wonder Americans believe that growing cannabis at home should be legal—more than 40% of American households already cultivate their food. Why would they not be allowed to grow their cannabis in a home garden, especially when, according to the survey, cannabis consumers who have grown at home are reaping a multitude of tangible benefits from it:
- 49% say doing so gives them a sense of confidence; 48% a sense of joy; 46% a sense of pride; 34% a sense of ease; 44% a connectedness with nature or Earth
- 47% say they do so because it is fun
- 43% said it is more cost-effective than buying cannabis flower in a store
- 39% said the quality of the flower is better compared to store-bought
Habits of a Home Grower
The survey also polled cannabis consumers on an array of cultivation topics:
- 26% of cannabis consumers have grown at home
- 21% who have not grown at home would like to try
- 56% of cannabis consumers who have grown cannabis at home admit to singing or playing music for their cannabis plants
- 61% who plan to grow cannabis at home this year plan on growing in Spring (March-May); 49% in Summer (June-August); 24% in Fall (Sep-Nov); 29% in Winter (Dec-Feb)
- 61% who plan to grow cannabis at home this year say they will grow cannabis from seeds; 21% from clones or seedlings
- 44% who plan to grow cannabis at home this year say they will grow indoors; 33% outdoors
“All adults should be allowed to grow their own cannabis alongside their fruits and vegetables, if they so choose, without the fear of financial or criminal penalties,” said Shai Ramsahai, President of Royal Queen Seeds. “There are many reasons people enjoy growing at home, from cost savings and knowing how their plants were grown, to just plain old having fun. Royal Queen Seeds is here to champion them through their journey, whatever their reason, with more than 100 seed strains, including F1 hybrids, and one of the largest catalogs of best practices for home cultivation.”
Survey Method:
This survey was conducted online within the United States by The Harris Poll on behalf of Royal Queen Seeds from February 15-20, 2024, among 2,024 adults ages 21 and older, among whom 713 consume cannabis (i.e., cannabis consumers). The sampling precision of Harris online polls is measured by using a Bayesian credible interval. For this study, the sample data is accurate to within +/- 2.5 percentage points using a 95% confidence level.
For more information, visit royalqueenseeds.com/us.
About Royal Queen Seeds
Established in 2007 in Amsterdam, Royal Queen Seeds (RQS) is the market leader at the forefront of the global cannabis genetics industry, recognized as “Best Seedbank of the Year” at The Emjays International Cannabis Awards 2023 in Las Vegas. Driven by an inherent passion for the plant, RQS meticulously tests each seed for germination, vigor, yield and both recreational and medical efficacy. This dedication, combined with relentless research and development, allows RQS to pioneer and anticipate market trends while delivering top-tier genetics curated by its team of biologists. The company is also a respected cannabis educator that offers comprehensive grow guides, resources and instruction for cultivators. It has developed an extensive range of modern genetics—including autoflowering and proprietary F1 hybrids—that cater to the varied needs of contemporary growers at every skill level, from hobbyists to professionals. Multiple Cannabis Cup victories and "Best Seed Bank'' awards—at prestigious global events including The International Cannabis Awards and Spannabis—speak to the company’s outstanding breeding and innovation.
RQS now operates online in the U.S., Thailand and 28 countries across Europe. Headquartered in Barcelona, brick and mortar locations can be found in Amsterdam, Barcelona and Bangkok. Learn more at royalqueenseeds.com.