DUBLIN--(BUSINESS WIRE)--The "Athleisure Market Size, Share & Trends Analysis Report 2023 - 2030" report has been added to ResearchAndMarkets.com's offering.
The global athleisure market size is anticipated to reach USD 662.56 billion by 2030, registering a CAGR of 9.1% over the forecast period.
Athleisure is a popular category as it taps into several broad trends, including a global shift toward consumers wearing more casual clothing & seeking comfortable clothing. The rising popularity of athletic activities that require performance clothing will support market growth.
True Fit's Fashion Genome (via Direct Commerce), which analyses data from 17,000 brands and 180 million True Fit users, confirms that athleisure orders have increased by 84% since the pandemic began; sales of women's athleisure bottoms in the United Kingdom alone were five times higher in December 2020 than in April 2020. In addition, order volumes for men's athleisure wear sales increased by 20% from the previous year.
Target's activewear line, All in Motion, which had only been launched before the pandemic, reportedly surpassed $1 billion in sales. Despite this bleak outlook for fresh commercial opportunities, independent gear manufacturers continue to emerge. The majority of these new firms are a result of their creators' desire for a fresh running-apparel aesthetic or their ongoing hunt for high-quality athletic apparel.
According to GQ, at least a dozen new businesses have joined the market with identical origin stories in the previous five years. The British companies Ashmei and Iffley Road; the Danish brand Doxarun; and the American brands Isaora and Tracksmith, are some examples.
The demand for highly comfortable clothes with sports features while undertaking any activity has increased in recent years, and wide pockets and elastic knot elements have become important products for carrying large mobile phones, purses, and a few other daily essentials. The growing utility fashion trend has spurred the demand for utility-active apparel.
Companies Mentioned
- Hanes Brands, Inc.
- Adidas AG
- Vuori
- PANGAIA
- Under Armour, Inc.
- Outerknown
- Eileen Fisher
- Patagonia, Inc.
- Wear Pact, LLC
- Lululemon Athletica
Athleisure Market Report Highlights
- The mass athleisure segment dominated the overall market in 2022 and is projected to grow substantially over the forecast period
- The rising popularity and benefits of yoga as a mind-body fitness activity is leading to an increased number of yoga enthusiasts across the world
- North America had the largest revenue share in 2022 while Asia Pacific is anticipated to register the fastest CAGR from 2023 to 2030
- The global industry is highly competitive owing to the presence of a large number of international and regional players that strive to innovate persistently
Key Topics Covered:
Chapter 1. Methodology and Scope
Chapter 2. Executive Summary
Chapter 3. Athleisure Market Variables, Trends & Scope
3.1. Market Introduction
3.2. Penetration & Growth Prospect Mapping
3.3. Impact of COVID-19 on the Athleisure Market
3.4. Industry Value Chain Analysis
3.4.1. Raw Material Trend
3.4.2. Manufacturing & Technology Trends
3.4.3. Sales Channel Analysis
3.5. Regulatory Framework
3.6. Market Dynamics
3.7. Business Environment Analysis
3.8. Market Entry Strategies
Chapter 4. Consumer Behavior Analysis
4.1. Consumer Trends and Preferences
4.2. Factors Affecting Buying Decision
4.3. Consumer Product Adoption
4.4. Observations & Recommendations
Chapter 5. Athleisure Market: Type Estimates & Trend Analysis
5.1. Type Movement Analysis & Market Share, 2022 & 2030
5.2. Mass Athleisure
5.2.1. Market estimates and forecast, 2017 - 2030 (USD Billion)
5.3. Premium Athleisure
5.3.1. Market estimates and forecast, 2017 - 2030 (USD Billion)
Chapter 6. Athleisure Market: Product Estimates & Trend Analysis
Chapter 7. Athleisure Market: End-user Estimates & Trend Analysis
Chapter 8. Athleisure Market: Distribution Channel Estimates & Trend Analysis
Chapter 9. Athleisure Market: Region Estimates & Trend Analysis
Chapter 10. Competitive Analysis
10.1. Key global players, recent developments & their impact on the industry
10.2. Key Company/Competition Categorization (Key innovators, Market leaders, Emerging players)
10.3. Vendor Landscape
10.3.1. Key company market share analysis, 2022
Chapter 11. Company Profiles
For more information about this report visit https://www.researchandmarkets.com/r/fgegw0
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