DUBLIN--(BUSINESS WIRE)--The "Artificial Intelligence In Marketing Global Market Report 2022" report has been added to ResearchAndMarkets.com's offering.
The global artificial intelligence in marketing market is expected to grow from $13.51 billion in 2021 to $17.46 billion in 2022 at a compound annual growth rate (CAGR) of 29.25%. The artificial intelligence in marketing market is expected to grow to $48.91 billion in 2026 at a compound annual growth rate (CAGR) of 29.38%.
APAC was the largest region in the artificial intelligence in marketing market in 2021. The regions covered in the artificial intelligence in marketing market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East and Africa.
The increasing adoption of virtual assistants is expected to drive the artificial intelligence in marketing market. Virtual assistants are services over the internet or dedicated network with delivery on demand. Due to the pandemic and lockdowns, small and medium-scale enterprises are increasingly focusing on streamlining their business models by adopting virtual assistants.
For instance, in April 2022, ThriveMyWay publisehd an article which states that chatbot ecommerce transactions is projected to hit $112 billion by 2023. Conversational technologies such as virtual agents and chatbots can help businesses save up to 30% on customer support costs. Hence, the increasing adoption of virtual assistants will increase the demand for artificial intelligence in the marketing market.
The advancement of technologies is seen as an emerging trend in artificial intelligence (AI) in marketing market. Software companies are bringing new advanced technology for automated and integrated business models. In October 2020, IBM planned to provide its IBM Watson, an AI for business toolset to industry leaders and make it available across the advertising ecosystem. Altering existing business practices can provide firms with improved AI capabilities in language, automation, and trust.
In March 2022, Zoomd Technologies Ltd., an Israel-based company marketing tech company announced the acquisition of Albert Technologies Ltd., for an undisclosed amount. Through this deal, Zoomd aims to expand its products onto a Self-Service and SaaS business model using Albert's expertise in artificial intelligence (AI) and add Fortune 500 customers that will now be able to use Zoomd products and services. Albert Technologies Ltd. is a US-based company offering artificial intelligence marketing solution.
Scope
Markets Covered:
1) By Technology: Machine Learning; Context-Aware Computing; Natural Language Processing; Computer Vision
2) By Offering: Hardware; Software; Services
3) By Deployment Type: Cloud; On Premises
4) By Application: Social Media Advertising; Search Advertising; Dynamic Pricing; Virtual Assistant; Content Curation; Sales And Marketing Automation; Analytics Platform; Others
Key Topics Covered:
1. Executive Summary
2. Artificial Intelligence In Marketing Market Characteristics
3. Artificial Intelligence In Marketing Market Trends And Strategies
4. Impact Of COVID-19 On Artificial Intelligence In Marketing
5. Artificial Intelligence In Marketing Market Size And Growth
6. Artificial Intelligence In Marketing Market Segmentation
7. Artificial Intelligence In Marketing Market Regional And Country Analysis
8. Asia-Pacific Artificial Intelligence In Marketing Market
9. China Artificial Intelligence In Marketing Market
10. India Artificial Intelligence In Marketing Market
11. Japan Artificial Intelligence In Marketing Market
12. Australia Artificial Intelligence In Marketing Market
13. Indonesia Artificial Intelligence In Marketing Market
14. South Korea Artificial Intelligence In Marketing Market
15. Western Europe Artificial Intelligence In Marketing Market
16. UK Artificial Intelligence In Marketing Market
17. Germany Artificial Intelligence In Marketing Market
18. France Artificial Intelligence In Marketing Market
19. Eastern Europe Artificial Intelligence In Marketing Market
20. Russia Artificial Intelligence In Marketing Market
21. North America Artificial Intelligence In Marketing Market
22. USA Artificial Intelligence In Marketing Market
23. South America Artificial Intelligence In Marketing Market
24. Brazil Artificial Intelligence In Marketing Market
25. Middle East Artificial Intelligence In Marketing Market
26. Africa Artificial Intelligence In Marketing Market
27. Artificial Intelligence In Marketing Market Competitive Landscape And Company Profiles
28. Key Mergers And Acquisitions In The Artificial Intelligence In Marketing Market
29. Artificial Intelligence In Marketing Market Future Outlook and Potential Analysis
30. Appendix
Companies Mentioned
- IBM
- Salesforce
- Amazon
- Oracle
For more information about this report visit https://www.researchandmarkets.com/r/giejt8