DUBLIN--(BUSINESS WIRE)--The "North America Digital Advertising Market 2021-2031 by Platform (Mobile, Desktop, Digital TV and Others), Format (Digital Display Ad, Internet Paid Search, Social Media, Online Video, Others), Industry Vertical, and Country: Growth Opportunity and Business Strategy" report has been added to ResearchAndMarkets.com's offering.
North America digital advertising market is projected to grow by 8.05% annually in the forecast period and reach $333.5 billion by 2031, driven by the technological advancement, rising digital ad spending, growing Internet users, and the prevalence of mobile phones and digital media across the region.
In-depth qualitative analyses include identification and investigation of the following aspects:
- Market Structure
- Growth Drivers
- Restraints and Challenges
- Emerging Product Trends & Market Opportunities
- Porter's Fiver Forces
The trend and outlook of North America market is forecast in optimistic, balanced, and conservative view. The balanced (most likely) projection is used to quantify North America digital advertising market in every aspect of the classification from perspectives of Platform, Ad Format, Industry Vertical, and Country.
Based on platform, the North America market is segmented into the following sub-markets with annual revenue for 2018-2031 (historical and forecast) included in each section.
- Mobile Ad
- In-APP
- Mobile Web
- Desktop Ad
- Digital TV and Others
Based on ad format, the North America market is segmented into the following sub-markets with annual revenue for 2018-2031 (historical and forecast) included in each section.
- Digital Display Ad
- Programmatic Transactions
- Non-programmatic Transactions
- Internet Paid Search
- Social Media
- Online Video
- Others
Based on industrial vertical, the North America market is segmented into the following sub-markets with annual revenue for 2018-2031 (historical and forecast) included in each section.
- Media and Entertainment
- Consumer Goods & Retail Industry
- Banking, Financial Service & Insurance
- Telecommunication IT Sector
- Travel Industry
- Healthcare Sector
- Manufacturing & Supply Chain
- Transportation and Logistics
- Energy, Power, and Utilities
- Other Industries
Geographically, the following national/local markets are fully investigated:
- U.S.
- Canada
Selected Key Players:
- Alibaba
- Amazon
- Apple Inc.
- Applovin Corporation
- Baidu
- Facebook Inc.
- Google, Inc.
- Microsoft Corporation
- Nokia
- Sina
- Tencent
- Verizon
- Yahoo! Inc.
Key Topics Covered:
1 Introduction
2 Market Overview and Qualitative Analysis
3 Segmentation of North America Market by Platform
4 Segmentation of North America Market by Ad Format
5 Segmentation of North America Market by Industry Vertical
6 North America Market 2018-2031 by Country
7 Competitive Landscape
8 Investing in North America Market: Risk Assessment and Management
For more information about this report visit https://www.researchandmarkets.com/r/eoy2it
