ROCKVILLE, Md.--(BUSINESS WIRE)--Bright MLS, one of the nation’s leading multiple listing services announced today that real estate industry brand innovator Amit Kulkarni has joined the company’s executive leadership team as Chief Marketing Officer to lead the company’s integrated marketing and brand strategies. The appointment comes at a time of unprecedented demand and influx of investments in real estate technology.
Brian Donnellan, President and CEO of Bright MLS said, “I’ve known Amit for over 10 years, and during that time have become a great admirer of his work and accomplishments. We are thrilled to welcome Amit during this remarkable time on the company’s journey. He brings extraordinary business expertise and marketing leadership to Bright. His vision and in-depth understanding of the enterprise real estate landscape will be invaluable as we continue to lead the transformation of multiple listing service technology for the digital age.”
Kulkarni joins Bright with over two decades of experience leading marketing, creative and brand teams, and has a track record of marrying data and insights with creativity to serve as a catalyst for growth. In his previous role leading the brand team at Realtor.com, Kulkarni built the company's in-house agency, repositioned the Realtor.com brand, and delivered a number of breakthrough campaigns that helped grow the Realtor.com audience from 12 million monthly unique users (UUs) to over 100 million monthly UUs today.
“Amit has a strong understanding of the real estate industry’s dynamics,” said Cindy Ariosa, Chair of Bright’s Board of Directors and Senior Vice President, Long & Foster Real Estate Inc. “His track record as a marketer and leader is unparalleled.”
“I’ve always held a great deal of respect for Bright, so when Brian and I started talking about the role, I was immediately drawn to it. Bright is an exceptional company that’s well positioned to help lead this industry into a technology-fueled future,” said Kulkarni. “In addition, the diversity on Bright’s leadership team and board is so refreshing. The people here at Bright are so passionate about doing the right thing for this industry, and I couldn’t be more excited about joining such a dynamic team and organization.”
Kulkarni resides in Ashburn, Virginia with his family. He received his bachelors at Virginia Tech and remains an avid Hokie sports fan, often rocking orange and maroon swag. Kulkarni sits on the board of the Arlington Partnership for Affordable Housing (www.apah.org) bringing affordable housing to families in need in DC, MD and VA.
About Bright MLS
Bright MLS's real estate service area spans throughout the Mid-Atlantic region, including Delaware, Maryland, New Jersey, Pennsylvania, Virginia, Washington, D.C., and West Virginia. As a leading multiple listing service (MLS), Bright supports over 100,000 real estate professionals in its footprint. In 2021, Bright's customers facilitated $142B in real estate transactions through its system. For more information, please visit www.brightmls.com.
