DUBLIN--(BUSINESS WIRE)--The "Eye Makeup Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2022-2027" report has been added to ResearchAndMarkets.com's offering.
The global eye makeup market reached a value of US$ 15.6 Billion in 2021. Looking forward, the publisher expects the market to reach US$ 21.4 Billion by 2027, exhibiting a CAGR of 5.3% during 2022-2027. Keeping in mind the uncertainties of COVID-19, we are continuously tracking and evaluating the direct as well as the indirect influence of the pandemic. These insights are included in the report as a major market contributor.
Eye makeup refers to products that are applied to accentuate the appearance of the eyes. These products include eyeshadow, eyeliner and mascara, which are formulated using water, emulsifiers, preservatives, thickeners, moisturizers, and fragrances. Eye makeup products are available in a wide variety of colors, ranging from subtle to bold shades, with long-lasting formulations. Furthermore, consumer demand for waterproof and mineral-based products has led to significant developments in the market.
Over the past few years, the market has been driven by inflating per capita incomes and the increasing focus of individuals on physical appearances. However, owing to the sudden outbreak of the coronavirus disease (COVID-19), governments of numerous countries have imposed complete lockdowns, which has resulted in supply chain disruptions. In line with this, e-commerce channels have emerged as a convenient and hassle-free shopping solution for individuals. Although discretionary expenses have decreased due to the COVID-19 pandemic, the sales of beauty and personal care products are projected to improve in the near future. Owing to this, several retail brands are focusing on strengthening their presence on e-commerce channels and providing diversity in the price range and product collection.
Furthermore, owing to the increasing popularity of cosmetics among men and the rising influence of social media, several manufacturers in the industry are offering eye makeup products, such as brow gel, exclusively for men to expand their consumer base. They are also introducing natural, organic, as well as halal-certified products.
Key Market Segmentation:
The publisher provides an analysis of the key trends in each sub-segment of the global eye makeup market, along with forecasts at the global, regional and country level from 2022-2027. The report has categorized the market based on product type, distribution channel, pricing and source.
Breakup by Product Type:
- Mascara
- Eye Shadow
- Eye Liner
- Eye Pencil
- Eyebrow Gel
- Others
Breakup by Distribution Channel:
- Hypermarkets and Supermarkets
- Specialty Stores
- Convenience Stores
- Online Stores
- Others
Breakup by Pricing:
- Low to Medium Price
- Premium Price
Breakup by Source:
- Chemical
- Natural
- Organic
- Halal
- Other
Breakup by Region:
- North America
- United States
- Canada
- Asia Pacific
- China
- Japan
- India
- South Korea
- Australia
- Indonesia
- Others
- Europe
- Germany
- France
- United Kingdom
- Italy
- Spain
- Russia
- Others
- Latin America
- Brazil
- Mexico
- Others
- Middle East and Africa
Companies Mentioned
- Amway Corp
- Avon Products Inc.
- Chanel S.A.
- Colorbar Cosmetics Pvt. Ltd.
- Lakme Cosmetics (Hindustan Unilever)
- L'Oreal S.A.
- LVMH
- Oriflame Cosmetics
- Revlon Inc.
- Shiseido Company
- Limited
- Estee Lauder Inc.
- Procter & Gamble
Key Topics Covered:
1 Preface
2 Scope and Methodology
3 Executive Summary
4 Introduction
4.1 Overview
4.2 Key Industry Trends
5 Global Eye Makeup Market
5.1 Market Overview
5.2 Market Performance
5.3 Impact of COVID-19
5.4 Market Forecast
6 Market Breakup by Product Type
6.1 Mascara
6.2 Eye Shadow
6.3 Eye Liner
6.4 Eye Pencil
6.5 Eyebrow Gel
6.6 Others
7 Market Breakup by Distribution Channel
7.1 Hypermarkets and Supermarkets
7.2 Specialty Stores
7.3 Convenience Stores
7.4 Online Stores
7.5 Others
8 Market Breakup by Pricing
8.1 Low to Medium Price
8.2 Premium Price
9 Market Breakup by Source
9.1 Chemical
9.2 Natural
9.3 Organic
9.4 Halal
9.5 Others
10 Market Breakup by Region
11 SWOT Analysis
12 Value Chain Analysis
13 Porters Five Forces Analysis
14 Price Indicators
15 Competitive Landscape
For more information about this report visit https://www.researchandmarkets.com/r/iv5o8e
