DUBLIN--(BUSINESS WIRE)--The "Postpartum Products Market Size, Share & Trends Analysis Report By Product (Breastfeeding Accessories, Perineal Cooling Pads), By Sales Channel (Hospital Pharmacy, E-commerce) 2021-2028" report has been added to ResearchAndMarkets.com's offering.
The global postpartum products market size is expected to reach USD 3.44 billion by 2028 and is expected to expand at a CAGR of 6.4% from 2021 to 2028
A rise in the pregnancy rate globally is expected to boost the demand for postpartum products. These products help to deal with the physical changes of pregnant women post-pregnancy. However, the economic crisis caused by COVID-19 in many countries across the globe has led to a considerable decline in birth rates.
For instance, a survey of the National Academy of Sciences in Europe showed that 73.0% of those planning to have a child in 2020 decided to delay or abandoned their plans entirely. This is expected to impact the market growth in the long term.
The growing burden of problems during pregnancy, especially in developing countries, is likely to upsurge the adoption of postpartum products in such countries. As per the WHO, in 2017, approximately 810 women died every day from pregnancy and childbirth. In addition, the rising awareness among consumers regarding the use of safer and more effective post-partum solutions is anticipated to propel the market growth over the forecast period.
Moreover, the presence of various e-commerce sites offering postpartum products might drive the sales of the products through this sales channel over the forecast period.
Motherhood Maternity, The Moms Co., Amazon, Walmart, Babylist, and Buy Buy Baby are some of the notable e-commerce sites that offer significant discounts and prompt customer service on various postpartum products owing to which people prefer to shop via the online sites.
Postpartum Products Market Report Highlights
- On the basis of product, the breastfeeding accessories segment dominated the market with a revenue share of over 55.0% in 2020 owing to the growing awareness among new mothers regarding the benefits of postpartum products.
- Based on sales channel, the hospital pharmacy (inpatient) segment dominated the market with a revenue share of over 35.0% in 2020 due to the easy availability of a wide range of postpartum products. Moreover, hospital pharmacists help consumers in seeking advice, which is an added advantage.
- Asia Pacific dominated the market with a revenue share of over 40.0% in 2020. Rising awareness level, coupled with the presence of a large population in this region, is expected to boost the demand for postpartum products over the forecast period.
Key Topics Covered:
Chapter 1 Methodology and Scope
Chapter 2 Executive Summary
2.1 Market Outlook
2.2 Segment Outlook
2.3 Competitive Insights
Chapter 3 Postpartum Products Market Variables, Trends & Scope
3.1 Market Lineage Outlook
3.1.1 Parent Market Outlook
3.1.2 Ancillary Market Outlook
3.2 Penetration & Growth Prospect Mapping
3.3 User Perspective Analysis
3.3.1 Consumer Behavior Analysis
3.3.2 Market Influencer Analysis
3.4 List of Key End Users
3.5 Market Dynamics
3.5.1 Market Driver Analysis
3.5.1.1 Increasing burden of pregnancy problems
3.5.1.2 Increasing maternity care concerns among individuals
3.5.1.3 Rising birth rate in developing as well as in some of the developed countries
3.5.1.4 Well-developed distribution channels for postpartum care products
3.5.2 Market Restraints Analysis
3.5.2.1 Lack of awareness and unavailability of postpartum products in low-income countries
3.5.2.2 High cost of postpartum products
3.5.3 Market Opportunities Analysis
3.5.3.1 Improving healthcare infrastructure in emerging economies
3.6 Postpartum Products: Market Analysis Tools
3.6.1 Industry Analysis - Porter's
3.6.2 SWOT Analysis, By PEST
3.7 Impact of COVID-19 on Market
Chapter 4 Postpartum Products Market: Segment Analysis, By Product, 2016 - 2028 (USD Million)
4.1 Definition and Scope
4.2 Product Market Share Analysis, 2020 & 2028
4.3 Segment Dashboard
4.4 Global Postpartum Products Market, by Product, 2016 to 2028
4.5 Market Size & Forecasts and Trend Analyses, 2016 to 2028
4.5.1 Breastfeeding Accessories
4.5.1.1 Breastfeeding accessories market, 2016 - 2028 (USD Million)
4.5.1.2 Nipple Care Products
4.5.1.3 Breast Shells
4.5.1.4 Breast Pads
4.5.1.5 Breastmilk Preparation and Cleaning Products
4.5.1.6 Breastmilk Storage & Feeding
4.5.1.7 Other Accessories
4.5.2 Perineal Cooling Pads
Chapter 5 Postpartum Products Market: Segment Analysis, By Sales Channel, 2016 - 2028 (USD Million)
5.1 Definition and Scope
5.2 Sales Channel Market Share Analysis, 2020 & 2028
5.3 Segment Dashboard
5.4 Global Postpartum Products Market, by Sales Channel, 2016 to 2028
5.5 Market Size & Forecasts and Trend Analyses, 2016 to 2028
5.5.1 Hospital Pharmacy (Inpatient)
5.5.2 Retail Store
5.5.3 E-commerce
5.5.4 Wholesaler/Distributor
5.5.5 Direct Purchase
Chapter 6 Postpartum Products Market: Regional Market Analysis, By Product, By Sales Channel, 2016 - 2028 (USD Million)
6.1 Definition & Scope
6.2 Regional Market Share Analysis, 2020 & 2028
6.3 Regional Market Dashboard
6.4 Regional Market Snapshot
Chapter 7 Postpartum Products Market - Competitive Analysis
7.1 Recent Developments & Impact Analysis, by Key Market Participants
7.2 Company Categorization
7.2.1 Innovators
7.2.2 Market Leaders
7.3 Vendor Landscape
7.3.1 Key Company Market Share Analysis, 2020
7.3.2 Major Deals And Strategic Alliances
7.3.3 Market Entry Strategies
7.4 Company Profiles
- Koninklijke Philips N.V.
- Medela LLC
- Newell Brands
- Ameda
- Nuby
- Mayborn Group Limited
- Artsana S.P.A
- Edgewell Personal Care
- Handi-Craft Company (Dr. Brown's)
- Medline
For more information about this report visit https://www.researchandmarkets.com/r/htf5kx
