SAN FRANCISCO--(BUSINESS WIRE)--Minted, the premium design goods marketplace, today announced the launch of personalized Minted Holiday Websites, a first-of-its-kind innovation that integrates holiday cards with multimedia capabilities including video, photos, and text. Complimentary with a holiday card purchase at Minted, holiday websites are accessible to a sender’s friends and family by scanning a QR code printed on the card’s back. From sharing baby’s first steps to the teenagers’ choreographed music video, Minted Holiday Websites add depth and dynamism to a customer’s holiday greetings. As a digitally native company, Minted is excited to debut this new offering which brings the latest in innovation to the time-honored tradition of sending holiday cards.
“Now more than ever, Minted has seen strong demand from our customers to stay in touch with friends and family. We’re excited to leverage the widespread adoption of QR codes during the pandemic to launch holiday websites, where customers can share videos with each other,” said Mariam Naficy, Founder and Co-CEO of Minted.
Minted, the pioneer in design crowdsourcing, is known for its high-quality holiday cards which feature the work of independent artists across the globe. Now with the launch of Minted Holiday Websites, a beautiful custom card is just the beginning. Customers can share family videos, long-form letters, and even more photos with a website that uniquely coordinates with their holiday card. Card recipients simply use their smartphone to scan a QR code printed on the back of the holiday card, unlocking access to the sender's holiday website which seamlessly integrates additional multimedia content. From a new puppy to that championship soccer game, customers can share their year’s most memorable moments with their friends and family. Site visitors will also be able to leave a comment and the sender can reply directly on the site.
“From wedding save the dates to birth announcements, birthday party invitations, and annual holiday cards, Minted is honored to celebrate life’s important milestones with our customers. The integration of video content with physical stationery marks an exciting opportunity for interactive digital experiences that amplify the ways we connect and celebrate,” said Naficy.
Year after year, Minted continues to lead innovation in the design industry—not only to bring customers the best in design from all over the world, but to make it fast, easy, and seamless. Minted offers a host of services to make shopping for holiday cards easier than ever before:
- Minted: The Address Book mobile app—Customers can save time and easily update their contacts by using their phone’s camera to scan envelopes and auto-populate their Minted address book. Address update requests can also be sent to family and friends by email, text, or by seamlessly merging existing phone contacts, all from within the app.
- The Minted Envelope—Custom envelopes with FREE patented recipient address printing, styled to match the customer’s card.
- Text Us Your Photo—a FREE holiday card styling service. Text a photo to CARDS (22737) and Minted will text back five holiday card designs styled with the image.
Holiday cards start at $66 for 25. Holiday websites are free with the purchase of a holiday card with back of card printing. As with all Minted products, a portion of every purchase will directly support the careers of Minted’s independent artists. Learn more at www.minted.com/holiday-websites.
About Minted
Minted is a premium goods marketplace, committed to discovering and fostering the world’s untapped creative talent and bringing it to market. The company’s art, stationery, and home furnishings products have reached more than 75 million homes worldwide. Using Minted’s crowdsourcing technology, consumers are empowered to vote for the designs they love and want to see sold, ensuring that Minted always sells continuously fresh and trend-forward products. The winning designs are manufactured by Minted, enabling artists from around the world to sell their work while letting Minted do the rest. Since launching in 2007, the company has expanded to serve consumers in new categories including wall art, textiles, digital content, and home furnishings. Minted also builds traditional retail distribution for its independent artist community, partnering with major retailers and consumer products brands. The company has raised more than $300 million from top-tier investors including Benchmark Capital, T. Rowe Price, Permira, Ridge Ventures, Technology Crossover Ventures, and Norwest Venture Partners.
