LOS ANGELES--(BUSINESS WIRE)--The STIIIZY pod is the best-selling brand in California and the third best-selling brand in the U.S., and with that honor comes the responsibility to be more eco-conscious. With that in mind, the STIIIZY design team has been hard at work on a new pod packaging design that we’re finally ready to unveil.
Many considerations go into any packaging design: What is the function of a particular package? What are the regulatory requirements we need to satisfy? What are the brand considerations? What small changes in each package can add up to big steps forward for sustainability over time?
First off, we switched the materials we use for our pod packaging to now be made completely out of cardboard, making it easier to recycle after usage.
The team then focused on using less material overall for packaging. That started with replacing the paper user manual with a QR code. That one decision eliminated the need for those tiny pamphlets and a digital version is easily accessed by scanning the code with your phone (Android or iPhone).
We further cut down on packaging waste with a new inner tray design, allowing for a smaller version of our original packaging.
Additional changes to the package design include a redesigned label, including the holographic authentication sticker on packages sold in every market STIIIZY products are available (California, Michigan, Nevada, Washington, and Arizona), placing the strain name call-out on the front and moving the child-resistant, tamper-evident punch-out mechanism to the back, allowing for batch labels on the left side, which double as tamper-evident labels.
“This effort is one of many STIIIZY implementations in becoming a green, environmentally conscious company, and sustainability is a mindset we want to bring to all our efforts, ” says Shryne Group Marketing Director Jackie Kim.
Case in point, our DTLA storefront offers a recycling program for our pods and disposable batteries, available at each register. We recommend that customers outside of the DTLA area join us in these initiatives by finding a metal recycling waste center near them.
Although we have released a new version of our pod packaging across the board, our old version may still be on the market during this new transition. To ensure our customers are always purchasing authentic STIIIZY products, use Weedmaps to locate a nearby verified retailer.
Because of all our loyal fans and customers, we are able to continue growing. To learn. To improve, and to evolve through a new sustainable path. This is now more important than ever as we garner a bigger platform within the cannabis space, having just gained the titles of the best-selling vape brand, best-selling brand in California’s market and third best-selling brand in the US to date (BDSA Essential Cannabis Insights).
*Disclaimer: Packaging compliance symbols will vary from state to state.
About Shryne Group Inc.
Shryne Group Inc. is a Los Angeles-based cannabis holding company with a vertically integrated asset and license portfolio covering the breadth of California, the largest legal cannabis market in the world. We have 19 open retail locations across California with five more locations under construction and plans for 40+ locations open by the end of 2022. We have Cultivation, Manufacturing, and Distribution facilities in Humboldt County, Los Angeles, Oakland, and Lompoc. Shryne is composed of 2,200 employees across business lines. While rooted in California, we also sell products in Arizona, Nevada, and Michigan.
Our flagship brand STIIIZY has a passionate following and is inspired by authentic cannabis culture, with the goal of providing the highest quality cannabis products at affordable prices. The STIIIZY product line is the #1 selling vape brand nationally, the #1 overall cannabis brand in California, and the #3 selling cannabis brand overall nationally.
For more information, visit www.shrynegroup.com.
