ALPHARETTA, Ga.--(BUSINESS WIRE)--Amid the COVID-19 pandemic, BOCCHI has experienced a jump in online and showroom sales, the company recently announced. Online sales increased 28% from 2019 to 2020 and showroom sales increased 65% during that same time. A large portion of their success can be attributed to people looking to curate and redesign their homes and spaces and make them as functional as possible as “Stay at Home” orders are placed across the country due to the COVID-19 pandemic.
“Despite the challenges that were faced in 2020, we, and others in the interior design space were fortunate in that many people looked to design and redesign the places they were frequenting most: their homes and kitchens,” said Akgun Seckiner, Chief Executive Officer at BOCCHI. “For some time in 2020, and now, we are receiving more orders than we have supply for. The home now has to be a place where children can take part in virtual learning, adults have to work from home, and at the end of the day, has to feel relaxing.”
As was the case with many businesses during 2020, BOCCHI’s success did not come without setbacks as demand grew. Products were being purchased as quickly as they were being produced and shipping containers have been backordered, even into 2021, creating delays in shipping and receiving. BOCCHI’s factories have made adjustments to keep up with the increasing demand, as units sold increased by 82% from 2019 to 2020.
As a whole, the kitchen and bath remodeling sector has seen a 40% jump in demand, according to CNBC, as homeowners looked to invest more into making their homes more habitable through complete redesigns or simple upgrades. The upward trend is projected to continue amid and post-pandemic.
For those hesitant to start renovations, BOCCHI offers online support and how-to videos for customers considering kitchen upgrades and sink installations. Expert advice can be accessed via the BOCCHI website, or on social media. Color chips of the fireclay are also available on request.
For more information on BOCCHI and its products, or to connect with an installation expert, visit BOCCHIUSA.com or on Facebook at BOCCHI USA.
