OSHKOSH, Wis.--(BUSINESS WIRE)--As more organizations work to improve workplace diversity and inclusion, this issue of amplify goes directly to the field, talking with customers about their work to build diverse organizations, welcoming to all. amplify magazine, published quarterly by promotional products retailer 4imprint®, features both customer interviews and strategies for building awareness, understanding and progress for diversity and inclusion initiatives.
The Winter 2021 issue also features other organizations who’ve developed clever ideas to engage key audiences. Among the stories:
- When equipment manufacturer Hiniker decided to sponsor a holiday promotion, they looked beyond year-end to create a Father’s Day contest that resonated with their customers. This story shares how they tapped into customer passion and the promotional giveaway that helped them do it.
- At the start of the pandemic, many organizations asked how to sell merch as a way to diversify their revenue streams. Sisters Gourmet Deli chose a unique strategy, going directly to the source to find merch customers are craving.
- As the National Accreta Foundation looked to bring awareness—and support—to families facing a difficult medical diagnosis, they found inspiration from within and used a special giveaway to spread an inspiring message.
“These stories show the true power of listening to understand,” said Kevin Lyons-Tarr, CEO, 4imprint. “It’s amazing how much we can learn each time when we take the opportunity to listen to our teams and our clients. These stories show the positive impact listening can have for both an organization and the people it serves.”
The winter issue of amplify magazine is available at info.4imprint.com.
About 4imprint
4imprint is part of 4imprint Group, Plc, a publicly traded company on the London Stock Exchange, serves millions of customers with promotional items throughout the United States, Canada, United Kingdom and Ireland. 4imprint offers corporate gifts, personalized gifts, custom T-shirts, promotional pens, travel mugs, tote bags, water bottles, Post-it® Notes, custom calendars, custom shirts and much more. For additional information, visit https://www.4imprint.com/.
