Spread Group and Warner Bros. expand licensing partnership
Spread Group and Warner Bros. expand licensing partnership
From Harry Potter to Batman, Spread Group is strengthening its position as a strategic licensing partner of Warner Bros. Entertainment. 14 brands will be available in four new markets in Europe, North America, and Oceania
GREENSBURG, Pa.--(BUSINESS WIRE)--Spread Group’s licensing team has expanded its Warner Bros. licensing rights to new target markets: UK, USA, Canada and Australia: The corporate Group now owns the licensing rights for 14 brands, including Harry Potter, Batman and Friends.
Spread Group and Warner Bros. have had a successful partnership in many European countries since 2012. In these eight years, Spread Group has developed more than 1,700 designs with popular Warner Bros. heroes and symbols in Germany, the Netherlands, France, Sweden, Denmark, and Finland. The Warner Bros. brands are among the bestsellers on these European Spreadshirt marketplaces.
"We are excited about the opportunity to use our know-how to launch into new markets and to strategically develop our partnership with Warner Bros. In doing so, we will cover design, marketing and production, to the web presence on our Spreadshirt marketplace, as well as on Amazon and eBay - according to our 360-degree approach," explains Ann-Katrin Hager, Head of Licensing Europe of Spread Group.
This licensing deal will make Warner Bros. one of Spread Group's largest partners. It will offer over 1,000 Warner designs on the Spreadshirt marketplaces in the UK, USA, Canada, and Australia as well as 1,500 item positions on Amazon.com.
Image material for download
(Copyright: Spread Group)
Further links
- Check out the new products on Spreadshirt Marketplace USA:
www.spreadshirt.com/shop/officialbrands
- Check out the new products on Spreadshirt Marketplace UK: www.spreadshirt.co.uk/shop/clothing/t-shirts/officialbrands
About Spread Group
Spread Group is a collection of five digital brands that empowers self-expression. We enable individuals and businesses to express themselves with print-on-demand products they can use, wear and carry.
The core of our business model is based on the idea that we only print what the customer wants when they want it. Consumers and businesses can customise clothing and accessories with Create Your Own. Spreadshirt Marketplace connects our global designer community with customers on Spreadshirt domains and External Marketplaces like Amazon and Ebay. Entrepreneurs can sell merch via their own free online Spreadshop. Groups can get their matching kit at Teamshirts. Finally, SPOD gives merchants using external shop systems access to our network of fulfillment facilities.
Founded in 2002, today our brands connect with customers, businesses, designers and sellers in over 170 countries via 18 domains in 12 languages. Powered by five production facilities across the United States and Europe, we deliver on-demand printing solutions at market-leading speeds with sustainable practices.
In 2019, we hit global revenue of $146 million, printed more than 6.4 million items and employed 900 people from 40 countries.
Contacts
Eike Adler
Director Corporate Communications
(+49) 341 594 00 5381
press@spreadgroup.ccom
