NEW YORK--(BUSINESS WIRE)--VTS, the commercial real estate (CRE) industry’s leading leasing, marketing, and asset management platform, today announced the availability of VTS Data, the industry’s only forward-looking market data product. VTS Data is the only pulse on what is happening in the market today, capturing active tenant demand and projecting future supply fluctuations. The product is powered by the $200B in leasing transactions managed on the VTS Leasing Platform across approximately 60% of all Class A office buildings in North America. At launch, VTS Data is already being used by industry leaders including RXR, Eastdil Secured, and Brookfield Properties.
Until today, commercial real estate investment teams have had to rely on lagging indicators, anecdotal data, and general market reports to drive decision making. Not only are all existing information sources powered by survey data, but they also don’t provide a complete picture of current market demand.
VTS Data is powered by the industry’s only first-party data. The product features aggregated and anonymized data captured directly from the $200B in transactions managed on the VTS Leasing Platform, never anecdotal data. Additionally, VTS Data provides the industry’s most accurate information, drawn from connections across complex relationships in VTS’ mass dataset.
With VTS Data, investment professionals can reinvent their investment strategies using data informed by today’s market activity, instead of delayed information. VTS Data captures 98% of new tenant demand in the top 10 U.S. markets. As a result, the product provides an up-to-the-minute understanding of the types of active tenants in the market, including their industries, the spaces they are looking for, and what they are paying.
VTS Data is as real-time as it gets – the average data point is approximately one day old. This up-to-the-minute information means investment professionals can anticipate market fluctuations and identify market trends 12-24 months ahead of the competition.
"With VTS Data, investors and operators will now have a real-time view of supply and demand to help navigate the rapidly changing market conditions," said Scott Rechler, CEO and Chairman, RXR Realty. "VTS Data represents a new era for market data and will be critical in supporting our acquisition, leasing, and disposition strategies.”
With VTS Data, investment professionals are able to benchmark their performance against the market to inform ongoing investment strategies. The product also provides custom data analyses to guide decisions throughout the asset lifecycle. This information gives investment teams the answers to questions they weren’t able to answer accurately before, such as:
- Which sub- and micro-markets have the highest growth potential and ROI for a new acquisition?
- How should large blocks of space be broken up or re-positioned to meet current tenant demand?
- What is the growth rate in a particular market, and what new demand can I point to in order to increase the value of an asset?
- What leases are actively being negotiated and how can I leverage current transaction information to inform my deals?
“Commercial real estate professionals have been massively underserved from an information perspective and have had to do their best using lagging, inaccurate information to make decisions worth billions of dollars,” said Ryan Masiello, Chief Strategy Officer and Co-Founder of VTS. “Now, with VTS Data, for the first time, investors have market intelligence they can trust and use strategically to make high-value investment decisions.”
With VTS Data, investors can subscribe to a standard market report or commission a customized report that compares their specific portfolio or asset performance to the market according to specifications on submarket, industry categories, and more. Additionally, investors will be able to work with VTS’ team of CRE experts, data scientists, and analysts as a trusted resource to analyze and evaluate investment decisions.
“Data-driven decision making has been the norm in every other industry for decades, yet in commercial real estate, it has never been possible, until now,” said Nick Romito, CEO and Co-Founder, VTS. “With VTS Data, we have already seen a marked shift in how investors are using these insights to make decisions and guide investment strategy. Our industry is truly entering the 21st century.”
VTS Data is now available in New York, San Francisco, and other major U.S. office markets. For more information, visit VTS.com/vts-data.
About VTS:
VTS is commercial real estate’s leading leasing, marketing and asset management platform where the industry comes to make deals happen and real-time data comes to life. The VTS Platform captures the largest first-party data source in the industry, which delivers real-time insights that fuel faster, more informed decision making and connections throughout the deal and asset lifecycle. VTS Data, the industry’s only forward-looking market dataset, and VTS Market and Marketplace, the industry’s first integrated online marketing solution, give landlords, brokers, and tenants unparalleled visibility into real-time market information and the direct connectivity to execute deals with greater speed and intelligence at every point in the planning, marketing, leasing, and asset management cycle.
More than 60% of Class A commercial space in the US and 12B square feet of commercial real estate globally is managed on the VTS platform. Our user base includes over 45,000 CRE professionals including respected industry leaders like Blackstone, Brookfield Properties, LaSalle Investment Management, Hines, Boston Properties, Oxford Properties, JLL, and CBRE. To learn more about VTS, and to see our open roles, visit www.vts.com.
