Disney and Lucasfilm Team Up with FIRST to Inspire the Next Generation of Heroes and Innovators

Star Wars: Force for Change Philanthropic Initiative to Help Expand Access to FIRST Programs with $1.5M Donation from Disney

Star Wars: Force for Change Twitter Sweepstakes launches at Star Wars Celebration for a chance to win a vacation to visit Star Wars: Galaxy’s Edge at Disneyland® Resort

MANCHESTER, N.H. & BURBANK, Calif.--()--Lucasfilm and parent company Disney, and the global K-12 nonprofit organization FIRST® (For Inspiration and Recognition of Science and Technology) today announced they are teaming up to inspire the next generation of heroes and innovators. As part of their Star Wars: Force for Change philanthropic initiative, Disney and Lucasfilm are providing a $1.5 million donation, in-kind and mentorship resources to help expand access to FIRST programs for more students globally, with a focus on underserved communities.

Star Wars has always inspired young people to look past what is and imagine a world beyond,” said Kathleen Kennedy, President of Lucasfilm. “It is crucial that we pass on the importance of science and technology to young people—they will be the ones who will have to confront the global challenges that lie ahead. To support this effort, Lucasfilm and Disney are teaming up with FIRST to bring learning opportunities and mentorship to the next generation of innovators.”

As a robotics community, FIRST has inspired millions of students and provided opportunities that prepared young people for the future. Each year, more than 600,000 students participate in team-based, mentor-guided FIRST programs in 100+ countries around the world, building confidence in STEM and growing into well-rounded, community-focused leaders of the future.

“Disney has been a long-time supporter of FIRST, providing mentorship, support and even hosting our FIRST Championship event over the years.” said Donald E. Bossi, president of FIRST. “This is an incredible opportunity to bring together world-class Star Wars storytellers and engineers, their passionate fans, and the innovative, inspirational community of FIRST to expand access to our programs and raise a generation of global STEM citizens.”

More information about how FIRST, Disney and Lucasfilm are inspiring a new generation of heroes can be found at firstinspires.org/force-for-change.

During Star Wars Celebration in Chicago, Star Wars: Force for Change also announced a Twitter sweepstakes to help spread awareness of FIRST. Visit the official Star Wars Twitter account at twitter.com/starwars and retweet the announce video with #StarWarsFFCSweepstakes between April 13th and 22nd to enter for a chance to win a vacation to visit Star Wars: Galaxy’s Edge at Disneyland Resort. This vacation also will include a guided tour by a Disney Imagineer throughout the all new land.

NO PURCHASE NECESSARY. Enter Sweepstakes between 4/13/19 at 8:00 AM PDT and 4/22/19 at 11:59 PM PDT. Open to legal residents of the 50 U.S. & D.C., Puerto Rico and Canada (excluding Quebec), who are 13+ at time of entry. Limit 1 entry per person. Visit https://starwars.com/FFCsweeps for Official Rules including details on how to enter, eligibility requirements, odds of winning, prize descriptions and limitations. Void in Quebec and where prohibited. Sponsor: Lucasfilm Ltd. LLC, 1110 Gorgas Ave, San Francisco, CA 94129.

About FIRST®
Accomplished inventor Dean Kamen founded FIRST® (For Inspiration and Recognition of Science and Technology) in 1989 to inspire an appreciation of science and technology in young people. Based in Manchester, N.H., FIRST designs accessible, innovative programs to build self-confidence, knowledge, and life skills while motivating young people to pursue opportunities in science, technology, and engineering. With support from over 200 of the Fortune 500 companies and more than $80 million in college scholarships, the not-for-profit organization hosts the FIRST® Robotics Competition for students in Grades 9-12; FIRST® Tech Challenge for Grades 7-12; FIRST®LEGO® League for Grades 4-8; and FIRST® LEGO® League Jr. for Grades K-4. Gracious Professionalism® is a way of doing things that encourages high-quality work, emphasizes the value of others, and respects individuals and the community. To learn more about FIRST, go to www.firstinspires.org.

About Star Wars: Force for Change
Star Wars: Force for Change aims to create transformation and change in the lives of kids by helping to bridge the STEM skills gap, utilizing the fun and intrigue of Star Wars storytelling to inspire innovation, help build confidence and ignite curiosity. In doing so, Star Wars: Force for Change hopes to embolden and motivate the next generation of heroes and innovators, while also empowering the Star Wars fan community to use their fandom for good.

About Lucasfilm Ltd.
Lucasfilm Ltd., a wholly-owned subsidiary of The Walt Disney Company, is a global leader in film, television and digital entertainment production. In addition to its motion-picture and television production, the company's activities include visual effects and audio post-production, cutting-edge digital animation, interactive entertainment software, and the management of the global merchandising activities for its entertainment properties including the legendary STAR WARS and INDIANA JONES franchises. Lucasfilm Ltd. is headquartered in northern California.

Lucasfilm, the Lucasfilm logo, STAR WARS and related properties are trademarks and/or copyrights, in the United States and other countries, of Lucasfilm Ltd. and/or its affiliates. © & TM 2019 Lucasfilm Ltd. All rights reserved.

About The Walt Disney Company
The Walt Disney Company, together with its subsidiaries, is a diversified worldwide entertainment company with operations in four business segments: Media Networks; Parks, Experiences and Products; Studio Entertainment; and Direct-to-Consumer and International. Disney is a Dow 30 company and had annual revenues of $59.4 billion in its Fiscal Year 2018.

Contacts

Kylie Potuznik
415-746-2399
kpotuznik@lucasfilm.com

Brooke Blew
603-206-2048
bblew@firstinspires.org

Haley Dunn
603-206-2494
hdunn@firstinspires.org

Release Summary

Disney and Lucasfilm team up with nonprofit FIRST to inspire the next generation of heroes and innovators as part of Star Wars: Force for Change.

Contacts

Kylie Potuznik
415-746-2399
kpotuznik@lucasfilm.com

Brooke Blew
603-206-2048
bblew@firstinspires.org

Haley Dunn
603-206-2494
hdunn@firstinspires.org