MONTREAL--(BUSINESS WIRE)--DataCandy, a North American leader in gift card and customer loyalty solutions for retailers, restaurants and petroleum companies, has been chosen by Parkland Fuel Corporation (“Parkland”) to implement a gift card program at Parkland’s 180 Canadian Chevron-branded fuel stations. Parkland is a retail branded distributor for Chevron in Canada and acquired Chevron Canada R & M ULC on October 1, 2017.
“We have already experienced first-hand the numerous benefits of collaborating with DataCandy through its work enabling gift card capabilities at our Ultramar-branded locations,” said Ian White, Senior Vice President, Strategic Marketing & Innovation at Parkland Fuel Corporation. “DataCandy’s industry expertise and innovative software features make implementing its solution at our Chevron-branded locations the logical next step.”
DataCandy’s gift card solution is designed to easily integrate with the hardware that North American businesses use most, including the existing Bulloch point-of-sale systems in use at Chevron-branded stations.
“We are pleased to be expanding our relationship with Parkland Fuel Corporation and look forward to helping Parkland offer gift cards at all its Canadian Chevron-branded locations,” said Lorne Schwartz, President and CEO of DataCandy. “Successful initiatives such as these are the reason why DataCandy is quickly becoming the petroleum industry’s gift card solution provider of choice.”
About DataCandy
DataCandy is a leading North American
provider of affordable customer loyalty and gift card solutions for
businesses of all sizes. The company’s secure, user-friendly platform is
used at over 10,000 locations across Canada and the United States by
over 800 companies, including the ALDO Group, The Source, Ultramar,
Familiprix, Kernels Popcorn and 40 of the MTY Food Group’s restaurant
brands. To find out how better insight into your customers’ buying
behaviour can improve your bottom line, visit www.datacandy.com.
About Parkland
Parkland is Canada and the Caribbean’s
largest, and one of America’s fastest growing, independent suppliers and
marketers of fuel and petroleum products and a leading convenience store
operator. Parkland services customers in 25 countries through three
channels: Retail, Commercial and Wholesale. Parkland optimizes its fuel
supply across these three channels by operating and leveraging a growing
portfolio of supply relationships and storage infrastructure. Parkland
provides trusted and locally relevant fuel brands and convenience store
offerings in the communities it serves.
Parkland creates value for shareholders by focusing on its proven strategy of growing organically, realizing a supply advantage and acquiring prudently and integrating successfully. At the core of our strategy are our people, as well as our values of safety, integrity, community and respect, which are embraced across our organization.
