WASHINGTON--(BUSINESS WIRE)--Virtru, a leading data protection platform provider that stands at the intersection of security and privacy, has launched its new international channel sales initiative, the Virtru Velocity Partner Program. Aimed at value-added resellers (VARs) and value-added distributors (VADs) who will help expand Virtru’s market access and penetration, the program empowers channel sales professionals with the resources to support customers who want an easier way to protect and share data.
With two different tiers that map to corresponding levels of participation, certification, and support, the Virtru Velocity Partner Program offers significant opportunities to grow revenues at an entry point that best matches the needs of the VAR or VAD. Categories are defined as:
- Elite Partners: The deepest level of partnership with the highest opportunity for financial reward, enabled by Virtru certifications and accreditation for sales professionals. Elite partners are supported by a dedicated channel manager and marketing manager, offering business development and lead generation planning, sales enablement, deal registration, management and protection, and execution of joint marketing programs.
- Premier Partners: Mid-level partnership for growing channel resellers and distributors, offering deal registration and value-based discounting, accreditation for sales professionals, joint deal planning, and usage of the Velocity Partner Program logo.
“With Virtru in our portfolio, we can confidently offer our U.S. government agency customers and reseller ecosystem a proven solution that is easily deployed, integrates well with existing investments, and protects data as it’s shared across environments,” said Matt Rattigan, business development director for Carahsoft. “We look forward to deepening our relationship with Virtru through the Velocity Partner Program and maximizing revenue opportunities through our partnership.”
Partners at both levels have access to the Virtru channel management team. This team of experienced, knowledgeable professionals works closely with partners to provide ongoing sales, marketing, and technical support. Virtru has already signed several channel partners to the worldwide program.
"Our customers are seeking more value from technology providers to help them drive costs down, simplify and streamline efficiencies, and ensure regulatory compliance. Virtru meets all of these criteria and is a strong partner in our enterprise solutions portfolio,” said Maxim Tarasiouk, chief executive officer and founder of Max Technologies, Inc.
"Channel partners choose to work with vendors that can offer a strong product that fits into their portfolio of services, with the right level of sales enablement and support to help them succeed,” said Paul DiBello, vice president of business development at Virtru. "We designed the Velocity Partner Program to make it easier for partners around the globe to offer our solutions to customers who want an easy-to-use, persistent data protection solution that allows them to collaborate with confidence, maintain compliance, and get the job done."
Learn more about the benefits of the Virtru Velocity Partner Program at https://www.virtru.com/partners/.
About Virtru
At Virtru, we understand that data is an organization’s most valuable asset and sharing it is critical for business success. But sharing data creates significant risk. We believe no one should have to choose between protecting data and sharing it. We help more than 5,000 organizations, large and small, across almost every industry, protect data wherever it’s created or shared so they can collaborate with confidence. Virtru provides the power to get the job done. For more information, visit www.virtru.com or follow us on Twitter at @virtruprivacy.
